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Marketing News & Media

AT&T retail chief explains 'The Store of the Future'

by Carmine Gallo — President, GCG

As consumers shift many of their purchases online, will physical retail stores even have a reason to exist? That’s the difficult question AT&T retail…

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RCEES: Retail's refocus on customer service

by Alicia Kelso — Editor, QSRWeb.com

Creating a customer-centric environment is key to a successful business.

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Report: Even the wealthy love loyalty programs

August 14, 2013

In a new survey of affluent consumers by the Luxury Institute, wealthy shoppers earning at least $150,000 a year share detailed observations and evaluations of…

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How to optimize your store for summer

by Gary Edwards — Chief Customer Officer, Emathica

Now that summer is well underway, it’s time for retailers to turn up the heat. After spending prolonged time indoors during the cold weather, customers are…

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Logic vs. emotion in retail pricing

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

My thanks to Paula Jones, Craft and Hobby Assn. Canada, for sending me this January 22, 2013 Forbes article, Postscript On Retail Pricing: Avoiding the "Race…

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Harrods draws customers in-store with Fragrace Explosion

July 31, 2013

The London department store Harrods is enticing fragrance enthusiasts with its month-long "Meet the Perfumers" experience, Luxury Daily reported.

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SmartHub benchmarking study focuses on status of omnichannel

July 26, 2013

The commerce solution provider Innotrac Corp. released its latest SmartHub eCommerce benchmarking analysis, evaluating omnichannel retailing and the data…

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Are Nordstrom and Pinterest made for each other?

Nordstrom is big on Pinterest, but will the social media site be big inside the chain's department stores?

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New Linkett solution adds mobile, motion capabilities to TVs, digital signage

July 25, 2013

Technology corporation WestonExpressions recently announced its new Linkett solution, a device that enables existing televisions and digital signage screens…

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SmartSource services now NFC-enabled

July 24, 2013

News America Marketing, the company behind the SmartSource family of marketing and promotional products and services in the U.S. and Canada, announced the…

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Loyalty, rewards and the test of time

by Bryan Pearson — President, LoyaltyOne

When it comes to measuring their program effectiveness, loyalty marketers tend to rely on what I like to call the big EAR: earnings, activation and redemption…

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Shopkick beefs up anti-Amazon arsenal with in-app purchases

July 23, 2013

The iOS and Android app Shopkick, which enables users to search for items, find out where to buy them and then automatically check in at the brick-and-mortar…

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Target takes aim at busy moms with mobile app promo (Video)

July 22, 2013

Target has begun a full-scale push to promote its mobile app, which touts features such as daily deals and product reviews.

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L.L.Bean encourages adventure on Bootmobile tour

July 19, 2013

The 2013 L.L.Bean Bootmobile Outdoor Discovery Tour is headed to Chicago on July 20, stopping by the Navy Pier to inspire families to spend more time outdoors…

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Wooing shoppers with personalization

Retailers have realized they must create personalized shopping experiences in order to effectively compete.  

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Commentary: 4 benefits of omnichannel retailing

Retailers need an omnichannel strategy to maintain a competitive edge and retain the connected shopper.

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InComm launches in-store digital sales program

July 16, 2013

A new in-store sales program launched today by InComm uses point-of-purchase marketing to encourage shoppers to make a digital purchase while in a…

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Study: 16% of US consumers have shopped via mobile

July 15, 2013

New research from Havas Worldwide and Market Probe International suggests that consumer shopping via mobile channels is far less commonplace in the U.S. than…

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Oracle shares customer experience findings from global research

July 11, 2013

Oracle recently conducted research into the shopping needs and expectations of consumers in Brazil, China, Germany, Japan, Russia, the UK and the US, in an…

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Target and Co.Labs choose retail accelerator winner

July 10, 2013

A winner has been named in the Co.Labs and Target Retail Accelerator contest. According to an article on nytimes.com, the grand prize went to a group of seven…

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