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Marketing News & Media

Dunkin’ innovation chief: Hope is no strategy; retailers must differentiate or die

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

John Costello, Dunkin’ Brands president, global marketing and innovation, doesn’t mince words when it comes to the state of retail and what retailers must do…

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Target innovation chief: Mobile is king, stores a vital asset in customer experience

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Target intends to keep investing heavily in customer experience technology, but mobile playing a critical role.

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Kroger's ClickList fuels points for chain, but what's in the cards for customers?

by Bryan Pearson — President, LoyaltyOne

Kroger is extending its ClickList online ordering service to new markets, but that does not mean a national rollout is in store for consumers.

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Talking With: Citi's chief customer/digital experience officer on mapping the customer journey (Part 2)

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

In this second part of a two-part interview with Citi Chief Customer and Digital Officer Alice Milligan, Milligan discusses mapping out the customer journey…

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How Target's in-store clinics are reinventing retail wellness

by Bryan Pearson — President, LoyaltyOne

Target's new in-store wellness sections, called Connected Health, enable shoppers to track personal health information on handheld devices.

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Sears, American Apparel score big as least engaging brands

May 6, 2016

The top 10 least engaging brands includes some of the most prominent retail names, including American Apparel, Sears and Sports Authority, which filed for…

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Payments key business strategy, reveals survey

May 5, 2016

More than two thirds of retailers consider payments, and the payment process and experience, a critical aspect of the business strategy but just over half…

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Sears Canada reinvention brings leadership, IT overhaul

May 2, 2016

Sears Canada is revamping its leadership ranks, deploying new technology and driving a cultural change in the quest to drive sales, profits and consumer…

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Sales success begins and ends with engagement

Engagement can be difficult to measure, but there are ways to do it.

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Foxtel hires on new customer service, retail leader

April 28, 2016

Mark Buckman, former managing director at Telstra and Commonwealth Bank CMO, has been tapped as Foxtel's new leader for customer and retail strategy.

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Mother's Day shoppers are mostly moms, reveals new study

April 27, 2016

Retailers aiming to capitalize on the Mother's Day sales event should know one thing upfront: nearly half the gift shoppers will be moms themselves.

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Ecommerce retailers are favorite for Mother’s Day consumers

April 22, 2016

Retailers selling online will be happy to hears this survey result.

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A lesson on loyalty: Where Starbucks went wrong

Brands can learn a lot from the Starbucks reward program controversy — from using best methods in the program development stages, to structuring reward…

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Kelly Ripa collection hits home at Macy's

April 21, 2016

The morning talk show host debuts a limited home furnishings line.

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POS provider payworks launches customer engagement platform

April 20, 2016

Engage is a new platform that links payment transaction data to shoppers' profiles, which can help in the development of customer engagement solutions.

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Old Navy names a new president after seven-month search

April 18, 2016

Veteran Old Navy/Gap executive takes helm.

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Macy's CMO resigns post

April 18, 2016

Marketing executive worked for the retailer for three decades.

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Stat of the Week: Consumers flee online retailers if information is hard to find

April 15, 2016

If retailers don't make information easy to get the online shopper doesn't hang around long.

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Kohl’s marketing leader resigns from post

April 15, 2016

Will Setliff is leaving after two years in the role.

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Recon Instruments teams up with Frank Mayer and Associates on merchandising strategy

April 13, 2016

Recon’s smart eyewear finds a home in a smart innovative display program.

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