Engaging the millennial shopper: It's not easy but it can be done

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Getting millennials on board as loyal customers isn't just about tweeting, posting and sharing the latest products on Instagram.

Lululemon brews unique approach for luring male shoppers

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Lululemon obviously believes the way to building a bigger male consumer base is all about crafting the right beer.

FiveStars partners with Advantage Waypoint to drive growth, company expansion

August 3, 2015

Marketing automation and loyalty program provider FiveStars is partnering with Advantage Waypoint to drive merchant expansion and speed growth.

Back-to-School: Making shopping easier key to driving customer loyalty, engagement

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Consumers rely on lists for back-to-school shopping, so helping them find what they need as easily as possible enhances the store experience and drives loyalty…

6 dos and don’ts of successful loyalty programs

by Cherryh Cansler — Publisher, FastCasual.com

Loyalty programs are a standard form of marketing by retailers these days, whether they’re done digitally or via old-fashioned punch cards. All programs are…

Tesla engages electric car customers to drive sales, save costs

July 31, 2015

Referral program success could prove valuable for Tesla and its customers, while driving down car costs.

App-less mobile tool strives to engage shoppers, boost traffic and sales

Web platform offers up engagement opportunity as well as data analytics capability.

Consumer apps are a must-have for the food retail business, reveals new research

July 29, 2015

Grocery apps for shoppers are a great way to enhance customer interaction and spur consumer loyalty.

Back-to-School: Generational needs, budget-conscious shoppers present retail challenges

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Shoppers are investing in electronic gadgets and keeping an eye on the school spending budget this year.

Pilot success spurs mobile ad efforts at Marathon stores

July 29, 2015

A 90-day trial run by Golden Pantry Food Stores reveals iSIGN technology to be an effective marketing tool.

Free webinar offers insight on Which Wich CRM strategy

July 28, 2015

The live webinar will provide a rare opportunity to learn about customer relationship management from the business enterprise and gain unique insight on…

Girl toy sales slump proving to be a challenge for retailers

July 23, 2015

Girls aren't buying as many toys these days as boys and it's impacting the bottom line for retailers.

Amazon expands handyman service to 15 metro areas

July 22, 2015

Amazon Home Services is expanding nationwide in terms of providers and services, as it begins moving into 15 metro areas including Atlanta, Boston, Miami and…

Back to School: Sales to dip nearly 10% despite other economy gains

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Despite positive economic moves in the housing and job markets, the retail back-to-school sales season won't be as robust as last year. Overall, however…

Airport shoppers enjoying new interactive retail experience

July 13, 2015

Travelers at San Francisco International airport are now tapping interactive screens if looking to buy headphones or a cold healthy drink.

Wal-Mart aims to beat Amazon with big sale, shipping incentive

Just one week after Amazon announced a big retail sales push with its ‘Prime Day’ event happening Wednesday, mega competitor Wal-Mart announces its response…

Wegmans Food Markets debuts meal plan for the busy family

July 10, 2015

Wegmans nutritionist Kirby Branciforte said the guide will help families with fast, healthy eating during the summer.

Back to School: 8 tips for enhancing mobile customer experience

In Part 2 of our Back-to-School series, an expert offers tips on enticing the mobile shopper and ensuring the mobile retail experience is rewarding for the…

Retailers push for tax-free weekend to spur late summer shopping traffic

July 8, 2015

Massachusetts retailers are hoping to spur business in mid-August with a sales tax-free weekend.

Men are from Mars, women from Venus in the retail shopping environment

July 8, 2015

When it comes to retail shopping men and women have very distinct behaviors, both in the brick and mortar environment and online, and retailers need to tune…