'Evolved' retailers more likely to succeed compared to pure-play business strategy

January 26, 2016

Retailers going only online, or only in physical store locations, are likely not going to achieve sustainable, long-term operational success.

U.S. Bank banking on new brand message to grow business

January 26, 2016

U.S. Bank is revamping its brand to drive home its message that it offers the "power of possible."

Hilton's Tru hotel chain aims to grab hipster, digital native travelers

January 25, 2016

Hilton's 13th brand will likely become it's biggest, claims CEO Christopher Nassetta.

9 things to know about retail loyalty programs

by Bryan Pearson — President, LoyaltyOne

From the tangible value of data assets to stealth pricing, loyalty programs can offer retailers many advantages that are little understood. Here are nine…

Yahoo offers researchers treasure trove of user data

January 18, 2016

Yahoo is sharing news-reading habits of its 20 million users and the data will likely improve recommendation technology down the road.

Florida retail mall experience offers up a unique artistic collaboration

January 15, 2016

When is a luxury retail mall environment also an artistic gallery setting? When a collaborative effort makes it happen.

Lululemon eschews traditional holiday discounts and gets big reward

January 15, 2016

Lululemon didn’t mark down much during this past holiday sales season and the strategy paid off.

Amazon drops Prime price, offers LTO free program access

January 15, 2016

Amazon is celebrating its Golden Globe wins and wants to share the good feeling with the world.

How retailers are avoiding “Uberization”

In today's increasingly interconnected world, disruptive business models like those of AirBnB and Uber are thriving.

First rule in empathetic marketing: Know thy customer

One way brands are effectively engaging with customers is through empathy. A buzzword in the marketing world, empathy is the act of putting yourself in your…

Chick-fil-A beats out Amazon, Netflix as top social media brand

January 12, 2016

The company also bested Netflix, Walmart, Target, Costco, JetBlue and Coca-Cola in social engagement.

Apparel retailers facing challenges in new year

January 11, 2016

While the 2015 holiday season proved rewarding for most retailers there are more than a few, at least five, facing some hurdles and obstacles in 2016.

Understanding a consumer's personality is key to engagement, purchase activity

January 11, 2016

Providing the best retail customer experience is tied to many things and one is knowing exactly who the customer is, what they’re looking for and where they’re…

Kid Power demonstrates the power of technology for good

by Chris Petersen — Owner, IMS

Finally a gift that just keeps on giving to children around the world.

Kmart chief: We're focusing on the fun factor and meeting shopper needs

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Kmart's strategy is to provide every shopper, whether online or in a store, the best consumer experience and is relying on both old and new approaches to…

Apple aims to draw out the artist in iPhone, iPad user base

January 1, 2016

Apple will debut new creative and artistic workshops for device users.

Click and collect: A hat trick retailers can't pull off?

by Chris Petersen — Owner, IMS

'Sort of works' is not acceptable for today's omnichannel consumers.

Dear Santa: All I want for Christmas is equal product pricing across genders

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

From razors and clothing to toys and adult diapers, women are likely always paying more for a product than men.

U.K. to Nestle: Stop marketing Nesquik as healthful breakfast option

December 24, 2015

Advertising regulator tells Nestle to stop marketing Nesquick as a healthful breakfast option in the U.K.

Zappos’ Santa Claus feat leaves big shoes to fill

by Bryan Pearson — President, LoyaltyOne

A recent act of kindness by Zappos has some wondering if it could spin its reputation for feel-good experiences into a marketing tool.