Marketing News & Media
What Macy’s, Neiman and Guess reveal about price wars
by Bryan Pearson — President, LoyaltyOne
The price of retail success will never be found on a tag. It will be registered with the emotions of the consumer as she leaves the store.
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Study reveals how consumers feel about giving to charity at the register
May 15, 2015
The Change at the Checkout Report found that 71 percent of the survey respondents have donated to charity at the register.
read nowIBM releases cloud-integrated solution for marketing
May 14, 2015
IBM launches cloud-based product aimed at helping brands meet the growing complexity in retail, omnichannel customer experiences.
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Signorelli Company breaks ground on Valley Ranch Town Center
May 13, 2015
Valley Ranch Town Center will be the largest retail project in the Houston area with 1.8 million square feet of shopping.
read nowReport reveals e-commerce opportunities
May 11, 2015
Oban Digital released this week a report that unveils local events from around the world offering e-commerce opportunities.
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Walmart aids Chinese businesses in sustainability efforts
May 11, 2015
The Walmart Foundation announced an $875,000 grant to The Sustainability Consortium to expand its efforts to support Chinese businesses.
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What is bitcoin's retail future?
by Will Hernandez — Editor, NetWorld Media Group
While enthusiastic about the virtual currency's future, bitcoin experts sounded a note of caution about retail consumer adoption.
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Staples launches Microsoft Match
May 8, 2015
Staples will utilize Microsoft Match to pair customers with the right Windows devices.
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NRF: Consumer spending on moms to skyrocket
by Josh Fischer — Editor, NetWorld
Consumers will spend more than $20 billion on their moms this Mother's Day.
read nowMacy's using social media to help 'mom-approved' charities
May 7, 2015
Macy's Thank-A-Mom movement has the hashtag #MacysLovesMoms and gives to "mom-approved" charities.
read nowIBM, Facebook join forces
May 7, 2015
Facebook and IBM Commerce announced that they will partner to provide brands with tailored marketing capabilities.
read nowBest Buy enhances selfie experience
May 6, 2015
HISY gadgets enhance selfie shots and group shot photography.
read nowChef Ernesto launches all-natural foods at select Dollar Trees
May 5, 2015
Chef Ernesto is announcing a nationwide rollout of its all-natural frozen food line now available at Dollar Tree stores from New England to North Carolina.
read nowHallmark shows signs of 'The Force'
May 4, 2015
Select Hallmark Gold Crown stores will offer in-store promotions for the celebration of May the 4th.
read nowWarriors of Mandalore invade Spencer's
May 4, 2015
Spencer's Gifts unveiled its newest Star Wars product line today, aligning with "May the 4th" Star Wars' fan festivities.
read nowThe Force is strong with this chocolate
May 4, 2015
Star Wars-themed merchandise reaches M&M'S World stores far, far away.
read nowJCPenney tabs West as chief customer and marketing officer
May 1, 2015
JCPenney announced that Mary Beth West will join the company's executive leadership team as executive vice president and chief customer and marketing officer.
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Lululemon's ABC's of marketing
by Bryan Pearson — President, LoyaltyOne
While Lululemon left little to the imagination with its see-through yoga pants crisis two years ago, the active wear chain has applied much imagination to its…
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Retailers enhancing customer experience with interactivity
by Casey Dubbs — Marketing Manager, Horizon Display
A look at why adding interactive digital signage could give retailers a seamless customer experience.
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3 lessons retailers can learn from ad agencies
by Cherryh Cansler — Publisher, FastCasual.com
Retailers, marketers and business owners can learn a lot from ad agencies.
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