Three things you need to know about Amazon's price strategy

In March, Amazon changed prices on an average of 15-18 percent of its assortment every day, and this number is growing.

Upstream Commerce unveils real-time pricing tool

April 21, 2014

Upstream Commerce has announced its Dynamic Pricer, which provides retailers the capability to automatically control and change their pricing in real time…

Three steps to retail loyalty programs that connect with customers

by Fred Thompson

We all know that loyalty programs are popular with customers, but when it comes to why a customer shops with a particular brand, the loyalty program is…

Target expands subscriptions program

April 18, 2014

Earlier this week, Target announced a massive expansion of its Target Subscriptions program, which debuted quietly in September. Initially limited to…

Why in-queue merchandising matters (infographic)

The waiting line is a golden opportunity to reach consumers, but restraint and proper design are key.

Pulsate launches beacon-based marketing platform

April 17, 2014

Pulsate announced it has launched an end-to-end marketing platform for the physical world. The startup provides a cloud platform and its own micro-context…

Omnico releases study on Millennial shopping behavior

April 17, 2014

Global retail technology firm Omnico Group has released results from its latest national primary research campaign revealing that consumers are increasingly…

Mobile messaging platform Outspoken adds Passbook support

April 16, 2014

Outspoken, a B2C mobile messaging company, has announced the expansion of its mobile marketing platform to support the Apple Passbook application. According to…

Egging for the bigger basket

by Lisa Biank Fasig — Director, JZMcBride and Associates

The saying goes that you've got to crack a few eggs to make an omelet, but this year coloring a dozen eggs may crack your budget.

NRF reports retail sales up in March

April 14, 2014

Warmer spring weather spurred continued consumer spending and activity this March. According to the National Retail Federation, March retail sales, which…

When it comes to loyalty marketing, sometimes less really is more

by Fred Thompson

Let's play a game. Ask your fellow executives to name (without looking) those perks that your customers perceive to be the top five benefits of your loyalty…

Report says U.S. retail sales topped $4.5 trillion in 2013, outpaced GDP growth

April 10, 2014

Total retail sales in the U.S. topped $4.53 trillion in 2013, and e-commerce accounted for a significant portion of that growth, up 16.9 percent in 2013 — or…

How to ensure a symbiotic mobile marketing strategy

A brand's app and mobile wallets create a cross-pollination effect that's unrivaled for driving consumer engagement.

HSN, Disney announce marketing partnership

April 9, 2014

Entertainment and lifestyle retailer HSN has announced a multifilm marketing collaboration with Disney Studios for three upcoming movies, "Maleficent,…

ScanLife app joins SessionM mobile loyalty network

April 9, 2014

Scanbuy, a mobile engagement solutions provider, announced that it has partnered with mobile loyalty platform SessionM to reward users of the ScanLife app for…

Consumer spending on Easter forecast to reach nearly $16 billion

April 9, 2014

According to NRF’s new Easter Spending Survey conducted by Prosper Insights & Analytics, the average American celebrating the holiday will spend an average…

Sephora bringing 'experiential beauty environment' to Coachella music festival

April 8, 2014

Sephora Collection, exclusive beauty sponsor of the 2014 Coachella Valley Music and Arts Festival, has announced that it will be hosting The Sephora Collection…

March retail benchmarks: Traffic and engagement down from last year

April 8, 2014

In-store retail analytics firm Euclid today released its monthly retail benchmarks report analyzing shopper activity and behavior during the month of March.

A boutique approach to loyalty, in four steps

by Bryan Pearson — President, LoyaltyOne

When it comes to competing against low-priced giants, specialty shops should ignore the specials and focus on the personals.

Study finds retailers shifting biggest share of marketing budgets to mobile

April 8, 2014

The number of retailers who expect mobile to be their top marketing priority will more than quadruple over the next five years, according to a new study by Yes…