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Marketing News & Media

C-store chain RaceTrac launches first EV charging station

October 16, 2023

RaceTrac, an Atlanta-based convenience store chain with more than 570 stores throughout the Southeast, has introduced its first electric vehicle charging…

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Mastering the back-to-school season by focusing on agile inventory management

by Kristin Naragon — Chief Strategy & Marketing Officer, Akeneo

For brands and retailers, connecting the online and in-store shopping experiences can boost sales and build brand loyalty into the future.

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Toys R Us flagships expanding, rollouts include airport, cruise ships

October 11, 2023

Toys R Us is heading to a U.S. airport, cruise ships and expanding its physical store footprint nationwide in 2024.

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The continuing challenges of office coffee service

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

In this episode of the CX Innovators podcast, Charlie Ray of Ray Coffee Service explains that what’s popular with customers today may not be tomorrow, and how…

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Amazon Prime Big Deal Days may beat Cyber Monday but not Prime Day

October 9, 2023

Amazon's second big sale this year, Prime Big Deal Days, may well beat Cyber Monday in terms of consumer activity but it likely won't be Amazon's first big…

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Wawa planning 40 stores with Kentucky expansion

October 6, 2023

Wawa, a convenience retail chain, pans to open 40 stores with its expansion into Kentucky in the next eight to 10 years.

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Loyalty programs paying off for c-stores

October 5, 2023

A convenience store loyalty program can deliver a 12% higher check, and loyalty members, across any rewards program.

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Need a checkup? Hit up Costco

October 4, 2023

Costco is offering an online health checkup for under $30 thanks to a partnership with direct-to-consumer healthcare marketplace Sesame.

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How AR glasses will revolutionize the buying experience in physical retail environments

by Ari Grobman — CEO, Lumus

AR has the potential to transform how and why we make payments and buy certain items, simplifying processes and virtually eliminating the need to take out our…

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50% of consumers frustrated with rewards, loyalty programs

October 3, 2023

Half of U.S. reward program members are feeling increased frustration at the lack of choice in how they receive their rewards and more than a third are feeling…

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TikTok: Crafting a successful shopping experience

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

For brands whose primary audience overlaps significantly with the typical TikTok user, the platform could potentially be a primary touch point.

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Crayola teams with Kohl’s on merch collection

October 3, 2023

Crayola, the crayon giant, is teaming with Kohl's on a merchandise collection called Crayola x Kohl's that will be available only on Kohl's site and in stores…

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Customer-centric holiday campaign strategies for a cookie-less future

by Randi Amorusi — VP of Client Success and Marketing, Whereoware

By pivoting the focus toward fostering customer loyalty, accumulating first-party data, and crafting personalized experiences, retailers can not only navigate…

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Crayola now in the flower business

September 27, 2023

Iconic crayon brand Crayola has launched Crayola Flowers, an online shop offering bouquets and boxed flowers.

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Managing green with green: How sustainability, profitability go hand in hand

by Kristin Naragon — Chief Strategy & Marketing Officer, Akeneo

The rise of sustainability and ethical practices in the retail landscape is not just a trend, but a movement that reflects a growing concern for the…

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Melissa & Doug launch 1st flagship store

September 26, 2023

Melissa & Doug, a wood and sustainable toy brand, will open its first retail store this October, according to a press release.

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5 ways to create engaging content for your digital display

In a digital signage world crowded with brands, making your display stand out is crucial. Crafting impactful content is the key, though it's not always simple.

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Walmart, Target set holiday sales for October

September 21, 2023

On the heels of Amazon announcing its second Prime sales event this year, Walmart plans to hold a "Walmart Deals – Holiday Kickoff Sale" from Oct. 9 through…

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Retail digital store signage - The only guide you’ll ever need

Digital store signage is a game-changer for retailers. Visual merchandising has always been key to attracting customers, but constantly changing physical…

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The golden rules for video digital signage

In this blog, we delve into the essential components that make up the foundation of effective digital signage video design, exploring what we refer to as the…

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