Employing a Single Customer View

Retailers have more information about their customers than ever before. The key, though, is to be able to have a 360 degree view of each customer in a way that provides value.

Type: White Paper

Sponsor: Pitney Bowes




Optimize your selling channels

Matching customer information with where they are located to help retailers make better decisions and maximize their revenue.

Type: White Paper

Sponsor: Pitney Bowes




The Convergence of the Connected Consumer and Omni-channel Retailing

The proliferation of smartphones and tablets means consumers are more connected than ever. Learn how to take advantage of new technologies to increase ROI.

Type: Guide

Sponsor: Frank Mayer and Associates, Inc.


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FEATURES


Trump, tech, and taxes: What's in store for 2017

Whatever your feelings about President Donald Trump, one thing is for sure: 2017 is going to be an interesting year for everyone.

Humanizing the retail experience: Experiential shopping lives offline

These are the days of sharing, group think and the herd mentality… who knew the 90s-era mall rats, a generation of teens known for simply hanging out in suburban shopping malls, were so far ahead of their time?

Tips for ensuring the branded mobile app delivers a successful customer experience

There's no challenge getting retail consumers on board with mobile devices and apps. But getting that same consumer to embrace and forge a relationship with a branded mobile app, well, that's not so easy.

Kagan: Fixing your app to improve customer experience

Bottom line, smartphone technology and apps are an incredible way to reach customers in new and creative ways. Use technology in new ways to give the customer what they want and that will improve customer retention. However, developing a great app is more complicated than many know.

ICX Association leader talks trends, innovations and goals ahead

Retail Customer Experience talks with Christopher Hall, ICX Association director, on customer experience trends, association goals and what's on the agenda for the upcoming ICX Summit.

Sorry Jim Cramer, malls won't ever be ghost towns

During his flamboyant declarations about malls and their impending doom, Jim Cramer asks another financial analyst if he's been at a mall lately. The analyst says no, adding that he doesn't go to malls. I'm thinking the same might be true for Jim Cramer.

Don't miss: Live webinar on how in-store customer experience starts and ends with the network

With today's consumers tapping devices before they hit a brick-and-mortar or hop online to shop, retailers need to ensure apps are performing well and the store network can support the expected in-store digital experience.

5 key distributor opportunities in an omnichannel world

For today's consumers, omnichannel is their "new normal." They now shop and purchase anytime and everywhere. What this means for traditional retailers is that they must become more flexible and "seamless."

Intel CEO: Data playing invaluable role in retail transformation

Intel CEO Brian Krzanich has seen the personal computer transform the world and now he, along with the rest of the retail industry, is watching another evolution: how technology is changing the definition of the store.

FastCasual's parent company launching FoodTruckOperator.com

Networld Media Group will launch FoodTruckOperator.com on April 1. It will cover industry trends and news, profile business owners and explore the technologies and tools available to help operators grow their businesses.

Kohl’s CTO on personalizing customer experience and how data plays a big role

When it comes to creating a ‘MEaningful’ customer experience, Kohl's is relying big time on data to understand customer behavior and craft a personalized experience.

7 under-the-radar retail trends for 2017

Will men and artificial intelligence define retail in 2017? Possibly. Considering the activities in retail today, several experts shared what unexpected trends they believe will merge in 2017.

Lululemon taps data intelligence to amplify customer experience, relationship

The athletic apparel brand is striving to build its human connection with consumers with data analytics.

Target’s digital chief: We’re not technology slackers any longer

If there is one message Target's EVP, CIO and Chief Digital Officer, Mike McNamara, wants heard loud and clear, it's this: Target is no longer a laggard when it comes to digital technology.

UX university: 4 retailers getting the user experience right

Customer loyalty requires more than offering a customer a free coffee every time they buy 10. There’s no middle ground any longer as user experience is key for retailers wanting to win the battle.

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Today's customer doesn't just shop in one place, nor in just one fashion. Retailers need to reach their customers across many channels — in the store, through the mail, and online — in order to thrive.

NEWS