The Expert Guide to Mobile Loyalty Sign-Up and Engagement

The Expert Guide to Mobile Loyalty Sign-Up and Engagement

Expert tips to strengthen your loyalty program with mobile

Type: White Paper

Sponsor: CodeBroker


Retailers Blueprint for Success - Enabling Great Customer Experiences

Retailers Blueprint for Success - Enabling Great Customer Experiences

Examine the common challenges holding retailers back and the five customer-focused commerce musts to building a unified customer experience.

Type: White Paper

Sponsor: NetSuite, Inc.


How to Evaluate SMS Marketing Solutions for your B2C Enterprise

How to Evaluate SMS Marketing Solutions for your B2C Enterprise

This ebook is brought to you by CodeBroker, creators of the industry-leading CodeBroker text message marketing platform with SmartJoin.TM CodeBroker is used by top retailers and brands to leverage SMS to rapidly build marketing lists at scale for text, email and loyalty programs.

Type: White Paper

Sponsor: CodeBroker


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FEATURES


Discover how Michael Kors, Bonobos are tapping iPad, retail apps to drive sales

Discover how Michael Kors, Bonobos are tapping iPad, retail apps to drive sales

Retailers are boosting sales, and the customer experience, by putting innovative mobile device technology into the hands of store associates. Learn more by watching and listening to a webinar sponsored by CompuCom and hosted by Tulip Retail.

ICX Summit exhibitors showcase tech innovation

ICX Summit exhibitors showcase tech innovation

One of the highlights of this year's ICX Summit in Dallas was the wealth of innovation on display at the ICX Discovery Zone, where attendees received hands-on demonstrations of customer engagement technology.

Why the 'endless aisle' works for the customer and the retailer

Why the 'endless aisle' works for the customer and the retailer

Consumers want more products and fast access to products. Retailers want to sell as much product as possible. An endless aisle strategy can deliver on both but retailers need to ensure the customer experience is well thought out, according to experts.

AI can boost customer engagement if brand is open to change

AI can boost customer engagement if brand is open to change

Artificial intelligence can allow retailers to improve the customer experience and gain valuable insights, but it is necessary to identify the core capabilities the company hopes to attain and be willing to make organizational changes.

Kagan: Grocery kicking to high gear with e-commerce, home delivery

Kagan: Grocery kicking to high gear with e-commerce, home delivery

Jeff Kagan explains why grocers can't simply choose to sit the change wave taking place in their industry. If they do, the wave will pass them by, leaving them behind where they will slowly wither and die.

Why delivery is playing a starring role in the retail customer experience

Why delivery is playing a starring role in the retail customer experience

Consumers are driving retailers to deliver an enhanced, multi-pronged and expansive delivery experience and those not hopping on the bandwagon will likely be left in the dust. Experts offer insight and tips are making sure that doesn't happen.

Lessons in

Lessons in "goodwill" and the power of people

Blogger and industry expert Chris H. Petersen explains why today's retail customer experience involves a foundation of "goodwill" that drives positive feelings.

Ulta Beauty tackles retail change by embracing change

Ulta Beauty tackles retail change by embracing change

Ulta Beauty CEO Mary Dillon says the world continues to have a need for human connection and inspiration within the retail environment and that her company relishes the opportunity to meet consumers' expanding and growing needs.

3 ways to boost the mobile e-commerce experience

3 ways to boost the mobile e-commerce experience

Scott Voigt, FullStory founder and CEO, explains that while desktop may still be the dominant retail channel, mobile is shifting from a research device to a purchasing tool.

Taco Bell's digital transformation focus of ICX Summit keynote

Taco Bell's digital transformation focus of ICX Summit keynote

Rafik Hanna, senior director, All Access, at Taco Bell will share insight on how the brand is winning big with customers due to its digital transformation strategy at the upcoming Interactive Customer Experience (ICX) Summit taking place next month in Texas.

Kagan: How Best Buy transformed itself for success

Kagan: How Best Buy transformed itself for success

Jeff Kagan explains why Best Buy is a model of success that struggling retailers may want to take note. The retailer saw what was coming and transformed to survive.

Should retailers try to out-Amazon Amazon?

Should retailers try to out-Amazon Amazon?

Wanda Cadigan, vice president, commerce, at Sitecore, says the fate of Toys R Us is a prime example of the slippery slope in partnering with Amazon. Brands, she says, need to delight customers at every stage of the buying lifecycle.

Why the best retail omnichannel experience is an invisible one

Why the best retail omnichannel experience is an invisible one

Joe Rabah, managing director for EMEA, RMG Networks, explains that while customers expect consistent brand interactions across all channels some companies have no cross-channel strategy in place and that needs to change.

Amazon increasing Prime fee as first quarter sales spike 43% to hit $51B

Amazon increasing Prime fee as first quarter sales spike 43% to hit $51B

Amazon sales soared in first quarter of 2018 and it's a trend the mega omnichannel player expects to continue. One helpful factor is a move to increase Amazon's annual Prime membership fee by $20.

How Target is embracing the human touch to beat the competition

How Target is embracing the human touch to beat the competition

Instead of resisting change when new competitors such as e-commerce retailers and on-demand delivery services came into the market, Target is investing in its digital infrastructure to meet the needs of changing shopping habits.

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CodeBroker’s mobile marketing solutions are used by retailers to drive consumer engagement for leading retailers throughout the US and Canada. Solutions include: text message marketing, mobile loyalty engagement, SMS-based sign-up and digital coupons.


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