Amazon opening physical storefront in San Diego come summer

March 8, 2016

Amazon getting second brick-and-mortar location ready to open this summer.

Target's strategy is all about creating a hassle-free customer experience

From all indications 2016 is going to be a busy year for Target and the prime focus will be on the consumer.

Talking With: Euclid Analytics CEO Brent Franson on Amazon’s brick-and-mortar strategy

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Focusing on the omnichannel consumer is a must for retailers, whether they're pure-play ecommerce and looking to move into physical storefronts or vice versa.

5 questions CMOs must ask when "they don't show up"

by Chris Petersen — Owner, IMS

Marketers need to engage like they are throwing a party for friends.

6 paths to mobile brand awareness

Retailers need to take consumer intent into account and have a sense of immediacy in delivering information to that consumer.

Kohl's to pilot new store format, shuttering 18 underperforming locations

February 26, 2016

Retailer enjoyed a healthy seasonal sales boost but wasn't immune to weather that hurt other retailers in late 2015.

Data insight key ingredient to Hershey’s sweet retail experience success

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Information, and analyzing data, is a prime reason why Hershey is succeeding in a very competitive retail industry.

Webinar: Retailer insight on capitalizing on the lucrative holiday season

An upcoming free webinar offers expert retailer insight on how to ensure businesses can succeed in the most happiest time of the year.

The "perfect storm" for an omnichannel explosion in India

by Chris Petersen — Owner, IMS

Lessons learned from India's retailers … and changing consumers.

Talking With: Lionbridge Marketing VP Clint Poole on top tech, trends hitting in 2016

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Find out why beacons to deliver in-store, offline digital-offers was a bust in 2015 andy why the intersection of POS tech and personalization will be a hot…

Talking With: Cisco Retail CTO Shaun Kirby on digital disruption

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Retail Customer Experience talks with Cisco Retail CTO Shaun Kirby to get deeper insight on the digital disruption taking place in the retail segment and how…

Retailers must embrace the mobile consumer to boost sales, increase loyalty

February 10, 2016

Nearly half of all retail shopping activity involves some sort of mobile and it’s more than half when it is millennials doing the shopping.

Amazon opening bookstores isn't as newsworthy as many may think

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Amazon opening bookstores grabs lots of attention but it's really just another smart strategy. After all Amazon is a book seller already.

Study: Cheapest price may not always win over the consumer

February 9, 2016

Consumers care about price but they also care about the quality of a retailer.

Talking With: Gladson CEO Sue Sentell on data management strategy

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

A big focus in 2016 will be leveraging data to improve and enhance customer experience. An expert offers up tips and insight on making it happen.

January's top 5 stories: Tech, trends and strategies for 2016

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

It's time for a look back at the most-read articles at Retail Customer Experience in January just in case you didn't keep up and were focused on keeping those…

Amazon plans to open hundreds of bookstores, claims mall operator

February 3, 2016

The top U.S. e-commerce player is supposedly looking to take a deep dive in the brick-and-mortar environment.

Talking With: Zebra Technologies on why Wi-Fi is a must-have retail technology

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Implementing a free guest Wi-Fi can pay off in more ways than one and by 2017 an estimated 56 percent of retailers will be on board. But every retailer needs…

The expanding digital divide between consumers and retailers

by Chris Petersen — Owner, IMS

Consumers want it all … but just how much can retailers deliver?

'Evolved' retailers more likely to succeed compared to pure-play business strategy

January 26, 2016

Retailers going only online, or only in physical store locations, are likely not going to achieve sustainable, long-term operational success.