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Webinar: How, why and where artificial intelligence is taking root in retail

Tractica analyst Mark Beccue and Interactions Vice President of Marketing Jane Price offer valuable insight on how and why AI is no longer a buzzword, but being embraced as a retail customer experience technology.

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November 13, 2017 by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

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Just a few short years ago, artificial intelligence was a big buzzword strewn about at retail conferences and events.

But as a new webinar available at Retail Customer Experience illustrates, AI is taking root in the retail customer world. And as more retailers embrace what's clearly a promising and valuable technology, there are still lots of questions needing answers — from how and when to where to begin.

In a one-hour event, retailers can get those answers and more from two of the top leaders involved in the AI revolution. Mark Beccue, a principal analyst for Tractica, is joined by Interactions Vice President of Marketing Jane Price in sharing how using AI can deliver everything from superior customer service to significant operational savings.

Beccue is part of Tractica's user interface technologies practice, with a focus on virtual reality, augmented reality, virtual digital assistants, natural language processing, and other intelligent interfaces and collaboration tools. The veteran market research analyst boasts more than 20 years of experience in market and business strategy.

During the webinar, Beccue and Price discuss how AI is being implemented in customer care, market trends and drivers, and how AI can boost customer loyalty and differentiate brand.

Don't miss what is an engaging and thought-provoking discussion. Download the free webinar here.

About Judy Mottl

Judy Mottl is the editor of RetailCustomerExperience.com and DigitalSignageToday.com at Connect Media. She is an award-winning editor, reporter and blogger who has worked for top media for nearly four decades, including AOL, InformationWeek and Internet News, as well as for leading technology providers including HP. She’s written everything from breaking news to in-depth industry trends and reported on technology long before the internet arrived, including the debut of the first smartphone. When she's not sharing insights on digital signage deployments and trends in retail customer experience she's on the beach or watching the latest live murder trial.

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