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Blogs

Putting AR, VR to work in the retail chain

by David Chen

Anything that can make goods faster to obtain, less expensive to buy, easier to find, or better suited to the purchaser will find its way to the front of the…

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Redefining customer experience in retail

by Michael Scharff

Achieving consistently good CX requires a clear understanding of how consumers are influenced and how they prefer to engage with brands and retailers.

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Making it 'rein' this holiday season with data-driven personalization

by Julio Lopez — Senior Director of Strategy, Retail Practice Lead, Movable Ink

Here are some strategies retailers can leverage to ensure a successful holiday season that don’t rely on slashing prices and promotions.

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5 shopper experience essentials for Black Friday

by Peter Messana — CEO, Searchspring

Here is a checklist of five shopper experience essentials retailers need to win Black Friday.

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Providing a frictionless customer service with mobile POS

by Jonathan Mauerer — VP Operations, Teamwork Commerce

Retailers need to separate themselves from competitors at every single touch point when it comes to customer service, from initial engagement right through to…

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Optimizing retail customer experience and remaining competitive

by Brad Hawkins — SVP Products & Solutions, ServicePower

The retail industry thrives on positive customer interactions and feedback, so when reviewing how organizations can remain competitive it's vital to develop…

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CX strategies to adapt to consumer changes in an economic downturn

One of the most important things retailers can do in times of economic downturn is to avoid a knee-jerk reaction that will cause customers to lose trust and…

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How composable commerce lets retailers innovate

by Barbara Rybka — Chief Customer Officer, Commerce Layer.

Composable commerce is a modular development approach to e-commerce that involves bringing together best-in-class services to power customized front-end user…

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4 strategies for using data, AI to personalize customer experience

by Brian Lannan — Vice President, Retail Experience, Avtex

Here are winning data and AI strategies for a modern retail environment that caters to the one-to-one customer experience.

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Why Amazon’s robot workforce could doom the American worker

by Jason Boyce — CEO / Founder, Avenue7Media

The year is 2030. Most humans have been replaced by machines in U.S. warehouses and factories. Millions of Americans are out of work and struggling to find…

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Why retailers need to get personal with conversational commerce

by Laura Apel — Senior Vice President Marketing, Mitto

An omnichannel marketing strategy is key to a marketing campaign’s success. Here are a few tips retailers can leverage when laying out their strategies.

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Don’t let inflation be the Grinch who steals Christmas

by Courtney Hilbert — Sr. Director, Analytics, Merkle

Here is a three-step plan that can help make a retailer's marketing strategy merry and bright.

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Understanding retail through the Gen Z filter

by Tony DiPaolo — Vice President of Retail Solutions, Manhattan Associates

Retailers are bracing for the next wave of shopper-led disruption in the form of the 11-24 age group, colloquially known as Gen Z.

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Ways to improve cashierless experiences for today's shoppers

by Michael Jaszczyk — CTO, U.S. CEO, GK Software

With personalized offers, real-time access to information and post-purchase communication, cashierless stores can be sure to create an easy, fast experience…

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Online storefronts should come AI-backed by default

by Peter Szalontay — CEO and Founder, DataMilk

With the proper knowledge, strategy, and tools, creating a seamless, AI-powered UX is well within reach for retailers of any size.

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SOLVING QUICK-SERVE DILEMMAS WITH THE SELF-ORDERING KIOSK

If the ups and downs of the last few years weren’t enough, the current economic climate is presenting new challenges that organizations of all sizes have to…

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Content creators battling for ‘retailtainment’ VR crown

by Kevin Williams

Retailtainment VR has emerged as a high stakes 'holy grail' for entertainment content creators, and the winner remains to be named.

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Black Friday: Taking advantage of high consumer engagement for future wins

by Michael D. Fisher — CEO, 3radical

Black Friday presents a critical opportunity for brands and retailers to expand their customer base. A key to success is turning Black Friday shoppers into…

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A secret to retail CX in 2022: The prepared contact center agent

by Einat Weiss

By focusing on the well-being of customer service reps who interact directly with customers, retailers can transform the contact center from a cost center to…

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QR codes offer endless possibilities for digital customer experience

by Jean-Pierre Lacroix — President, Shikatani Lacroix Design

Jean-Pierre Lacroix, founder and president of Shikatani Lacroix Design, shares his take on the future of QR codes within the digital customer experience.

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