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Macy's News & Media

Macy's prepping 50 Backstage outlet openings

March 19, 2019

Macy's plans to open 50 of its Backstage outlets this year, inside existing stores.

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Macy's teams with Perch on interactive platform for fragrance sales

March 6, 2019

Macy's introduced a partnership with Perch, a provider of an interactive platform for interactive retail marketing, for select Macy's locations, according to a…

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Macy’s earnings bode well for holiday shopping season

November 15, 2018

Macy’s is pretty optimistic about this year's holiday shopping season given that it has increased its annual earnings forecast.

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Amazon Prime Day boosts overall online sales, retail activity

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Even if competing retailers don’t hold special sales on Amazon's Prime Day, increased consumer activity is likely helping the bottom line for any and all…

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Macy's alerts customers to credit card data breach

July 17, 2018

A small number of Macy's.com and Bloomingdales.com customer data was breached between late April and mid June.

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Las Vegas gets its own Macy's Backstage

June 6, 2018

Macy's has debuted its discount brand, Macy’s Backstage, at the Meadows Mall in Las Vegas, Nevada.

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Macy's sales get a boost from foreign shoppers

May 23, 2018

Macy's first fiscal quarter brought good news to shareholders as same-store sales jumped 4.2 percent, prompting the retailer to adjust its annual profit…

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Macy's expands Star Rewards to everyone no matter how they pay

May 16, 2018

The Macy's Star Rewards loyalty program isn't just limited to those with a Macy's charge card. Now anyone, no matter how they pay, is enrolled in the loyalty…

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Macy's buys Story, founder now brand experience officer

May 4, 2018

Macy's has a new story to tell courtesy of acquiring Story, a New York-based retailer that changes its store design and merchandise every four to eight weeks.

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Macy expanding off-price outlet strategy

April 13, 2018

Macy's, in a bid to lure price-conscious consumers, plans to open 100 Backstage location across the nation this year.

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Macy's revival means plenty in store for Star Reward members

by Bryan Pearson — President, LoyaltyOne

Bryan Pearson believes credit for a Macy's recovery will likely go to a combination of strategic practices.

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Macy’s to introduce mobile checkout, VR furniture design experience and more

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Macy's has recognized the characteristics of its target shopper and is committed to offering her a more personalized experience, as well as mobile checkout and…

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Williams-Sonoma hires ex-Macy's tech leader as CTO

February 14, 2018

Yasir Anwar, former CTO at Macy's, is taking on the same role at Williams-Sonoma.

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Macy's to slash 5,000 jobs despite solid holiday sales

January 5, 2018

Despite a boost in holiday sales this past season Macy's expects to cut 5,000 jobs and close seven stores.

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2017 in Review: Top 5 features highlight retailer experiences

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Retail Customer Experience readers love getting insight from those in the trenches, and this year's top five articles illustrate that hunger.

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Former Macy's VP takes on creative role at GSP

December 6, 2017

Margaret Sotrop, a former vice president of home and storewide creative at Macy's, is now the executive creative director for GSP, a retail services…

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Cold weather proves rewarding for Macy’s

December 4, 2017

The arrival of winter, and need for winter coats, is making for healthy financials for Macy's.

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Macy's revamps loyalty program

October 9, 2017

Macy's shoppers are getting a revamped loyalty program as of this month that aims to offer consumers a more engaging shopping experience.

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Retail mall vacancy rate jumps, as do retail rental costs

July 6, 2017

The second quarter delivered a 10 percent increase in the retail mall vacancy rate, and rents increased a bit as well, according to a CNBC report, citing…

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Macy's taking new approach to promotions, media, loyalty

June 14, 2017

Macy's aims to reconnect with loyal shoppers, lure in new shoppers and deploy a new mix of marketing media.

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