Contributors

Carlos Zapatero

Based in San Antonio, Carlos Zapatero is an industry veteran with over two decades of experience with BPO and Nearshore contact center services. He is currently a Business Development Executive at SYKES, where he oversees the eCommerce and retail vertical markets.

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Shirli Zelcer

At Merkle she has worked with a variety of different clients including Disney, Dell, Universal Parks and Resorts, Royal Caribbean, Marriott, and Nike, and has led projects for both consumer and B2B segments. Projects Shirli has managed include enterprise segmentations, customer journey development, lifetime value, omni channel integration, contact strategy optimization, acquisition and customer targeting and next best models, propensity models, and media mix modeling and attribution.

John Zidar

He is responsible for providing business-critical solutions globally, including pre- to post-sale engineering. John has been with Motorola for 24 years and most recently served as corporate vice president, government markets.

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Elisabeth Zornes

Cate Zovod

She has held marketing leadership roles at Pivotal (VMWare), Actuate (OpenText), Salesforce and most recently, Cognizant, where she led product and solution marketing for Cognizant’s multi-billion dollar Healthcare and Life Sciences business units, and was head of marketing and lead venture coach for Cognizant’s Emerging Business Accelerator.

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