5 steps for tapping social proof to boost sales

5 steps for tapping social proof to boost sales

Nishan Sothilingam, director of product at ResellerRatings, explains how retailers can win despite it being a buyers' world. The key is to be willing to listen.

Wayfair advances AR strategy with mobile app 3D feature

Wayfair advances AR strategy with mobile app 3D feature

The furniture and décor retailer is making online shopping easier and more satisfying for consumers wanting to know how a product will look at home before they take the purchase plunge.

Optimizing shopping cart conversions across the ecommerce customer journey

Optimizing shopping cart conversions across the ecommerce customer journey

Omar Akilah, vice president of products at GrandCanals, explains how each step of the brick and mortar customer journey has a corresponding digital equivalent. And each of these represents a chance to either disgust or delight customers.

Walmart digital signage delivers broken content

Walmart digital signage delivers broken content

Digital Signage Today Editor Bradley Cooper encounters a Walmart shelf-edge display that failed to get its message across. Instead of a heartwarming holiday video, it delivered a buffering, stuttering mess.

Shopping and paying: New consumer trends are bringing profound changes

Shopping and paying: New consumer trends are bringing profound changes

Roger Niederer, head merchant services, SIX Payment Services, offers up insight on how technology is not only changing consumer behavior and needs, but also the choice of payment options that retailers can and must offer customers online and in-store.

Chatbot scores an 'A' in customer experience for online education retailer

Chatbot scores an 'A' in customer experience for online education retailer

The Nanorep chat technology is proving a win-win for Chegg, a student-first learning platform, when it comes to delivering on customer expectations and saving money.

AT&T retail chief talks customer experience and why there is no retail apocalypse

AT&T retail chief talks customer experience and why there is no retail apocalypse

Michael Colaneri, AT&T's VP of global business enterprise solutions, retail, discusses a new IHL Group research report, supported by AT&T and several other top tier companies, which illustrates that retail is far from dead.

Small businesses' secret weapons for driving holiday sales

Small businesses' secret weapons for driving holiday sales

Jonathan Kateman, general manager of Constant Contact, an Endurance International Group brand, explains why combining strong audience insights with good design will pay dividends this holiday season and beyond.

Target adds mobile pay Wallet feature to REDcard

Target adds mobile pay Wallet feature to REDcard

The retailer officially becomes the latest to add an in-store, mobile-payment feature to its app in a move that also combines its digital coupon program into a single scan at checkout.

4 ways retailers can boost the product discovery experience

4 ways retailers can boost the product discovery experience

Pavan Sondur, CEO and co-founder of Unbxd, offers up insight on four ways retailers can help boost the product discovery experience which enhances the customer experience.

Black Friday: Mobile payments sputter at the physical POS

Black Friday: Mobile payments sputter at the physical POS

Erratic support from U.S. retailers for in-store, proximity-based mobile payments likely contributed to low use among consumers as the holiday shopping season sprang to life on Black Friday.

S&S Firepits ignites a quality customer experience with app-based delivery

S&S Firepits ignites a quality customer experience with app-based delivery

S&S Firepits sells custom-made steel fire pits and delivery costs were nearly triple a firepit's sales tag. But then the Georgia-based retailer found a cost-effective app-based option that's doing more than just saving on delivery.

Why meeting consumer needs is crucial for U.K. online retailers

Why meeting consumer needs is crucial for U.K. online retailers

Chris Robinson, CEO at Yonder Digital Group, explains why U.K.-based online retailers will lose if they don't realize when consumers are shopping and when they need online support.

4 ways to keep customer trust over the holidays

4 ways to keep customer trust over the holidays

David Duncan, VP of security marketing at CA Technologies, explains why retailers that want to gain — and keep — customer trust need to avoid common pitfalls.

As holiday season arrives - want a second date with your customers?

As holiday season arrives - want a second date with your customers?

Yair Holtzer, co-founder, SVP and head of U.S. office at Como, explains why retailers must think of the holiday shopping season not only as a few particularly profitable weeks, but as a springboard for long-term customer relationships.

For retailers and brands

For retailers and brands "the moment of truth" has already passed

Seeta Hariharan, GM and group head, TCS Digital Software & Solutions Group, explains why 'the moment of truth' in retail has passed and been replaced by the sum of the consumer's connected experiences.

Kagan: Old checkout lanes will choke retail stores

Kagan: Old checkout lanes will choke retail stores

Jeff Kagan has a big list of big questions for today's retailer -- from realizing the need to change to creating both a defensive and offensive strategy.

Technologies poised to change the future of holiday shopping

Technologies poised to change the future of holiday shopping

Harriet Green, general manager for IBM Watson Internet of Things, customer engagement and education, explains how retailers must welcome an early adopter mentality. Retailers need to embrace innovations such as artificial intelligence and cloud to introduce new ways to differentiate their brand.

Brick-and-mortar stores aren't dead: They just need a digital makeover

Brick-and-mortar stores aren't dead: They just need a digital makeover

Gil Larsen, VP Americas at Blis explains why retail success is all about inviting consumers in for a visit and ensuring you engage them once they come in.

Offline retailers: Evolve here first to keep up with e-commerce

Offline retailers: Evolve here first to keep up with e-commerce

Jeff Scott, CEO of Infinite Peripherals, shares insight on how retail point-of-sale technology can improve both the shopper's experience and the retailer's bottom line.

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