Consumer Behavior Blogs
Can Penney's squareness lead to loyalty?
by Lisa Biank Fasig — Director, JZMcBride and Associates
Being fair and being loyal are not the same thing. But can one engender the other?
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Why consumer confidence deserves much less attention
by Doug Stephens — President, Retail Prophet Consulting
To say things have changed since 1967 is an understatement. Much of the technology we take for granted today was merely science fiction then. National…
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The agony and the ecstasy of online product reviews
by James Bickers — Editor, Networld Alliance
Today's xkcd comic is a pretty brilliant illustration of just how frustrating online product reviews have become for consumers.
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Sony moves to common pricing
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
Sony's CEO, Phil Molyneux, announced a move to common pricing beginning April 1, 2012. What is common pricing? More importantly, what is the impetus for this…
read nowThe dangers of competitive pricing intelligence
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
Many businesses, particularly larger businesses, feel that competitive pricing intelligence is essential to their success. Is that true? Or will their…
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Are independent hardware stores ready for a comeback?
by Bob Phibbs — CEO, The Retail Doctor
Do you remember being at a bowling alley or supermarket and seeing the old claw game? The one where you navigate the joystick in hopes of manipulating the claw…
read nowIs Klout the new credit score?
by Doug Stephens — President, Retail Prophet Consulting
Celebrities have long been known to receive special treatment. The best seats in the house, front of the line access to the hippest clubs and healthy discounts…
read nowThe dangers of cost-plus pricing
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
In the early years of my consulting work I picked up a client that had been losing money for two consecutive years and was experiencing severe cash flow…
read nowGM: A premature celebration?
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
GM reported a record $7.6 billion profit for 2011. Politicians hailed this is as proof positive that the bailout worked. Is it truly a cause for celebration?
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You're hot and you're cold ...
by Jeff Weidauer — Vice President, Marketing & Strategy, Vestcom International, Inc.
American retailers have been accused of being obsessively consumed with acquiring new customers, but negligent when it comes to retaining existing customers.
read nowIs Walmart losing customer trust?
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
In her Entrepreneur.com article "Seven Ways to Avoid Competing on Price," Carol Tice cites a WSL/Strategic Retail study that shows that "86 percent of…
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On Target
by Phaedra Hise — Senior Editor, COLLOQUY
It will be interesting to see if Target's business falls off or increases in the wake of the recent New York Times coverage of their personalized marketing…
read nowPrices up, profits down
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
A recent Washington Post/Bloomberg Business article stated that Hormel Foods' fourth quarter 2011 profit slipped 3 percent. Price increases were blamed for…
read nowLow prices and drug shortages
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
"Essentially all of the drug shortages that occur in the U.S. arise in the generics market, where profitability is fairly low," Greg Conko, of the Competitive…
read nowIs the deal finally done for daily deal sites?
by Doug Stephens — President, Retail Prophet Consulting
One short year ago, the hype around daily deals was electric. In the analyst community, you could barely get through a day without hearing something about…
read nowDo higher prices drive customers away?
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
Higher prices = lost customers. That's a common belief among business owners. Is it true?
read nowWhither retail? Some thoughts as NRF 2012 winds down
by Jeff Weidauer — Vice President, Marketing & Strategy, Vestcom International, Inc.
The National Retail Federation (NRF) is just winding down its 101st "Big Show" in New York as I write this. The focus is pretty timely: it's all about jobs and…
read nowThe world would like to buy a Coke
by Lisa Biank Fasig — Director, JZMcBride and Associates
Might as well keep that Coca-Cola on ice. The tallies are in, and the Real Thing is the real deal when it comes to world's best brand – again.
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Knock-knock-knocking on loyalty's doors
by Bryan Pearson — President, LoyaltyOne
Never take for granted the mere act of a customer walking through your door. Every time it happens, it symbolizes the passage across many thresholds to…
read nowHow price increases led to whopping revenue growth for Kraft
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
A November 2, 2011 Barron's article reports that Kraft Foods' third quarter net revenues grew 11.5 percent in part due to a 7 percent price increase.
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