Easter is a hopping retail shopping season

Consumers will dole out an average of $146 on Easter spend, according to the National Retail Federation’s annual Easter spending survey conducted by Prosper…

A beautiful find: How 2 grocers stock relevance through sustainability

by Bryan Pearson — President, LoyaltyOne

The issue of sustainability in the supermarket aisle is no longer a question. It is the answer to retaining relevance among earth-conscious consumers.

SXSW Spotlight: The conflict between digital democratization and luxury brands

by Jeannie Walters — Chief Customer Experience Investigator, 360Connext

What's the definition of luxury? That's one of the questions brands are facing as the evolving digital landscape shifts yet again.

Shocker: Some consumers prefer shopping to sex

March 16, 2016

A survey reveals 14 percent of American consumers would rather shop than have sex.

4 secrets of customer loyalty from successful retailers

Think about the large retailers who are struggling: Sears, JC Penney, Aeropostale and many others. But it's not the merchandise, locations or prices prompting…

Boozy St. Pat celebrants love to shop

March 14, 2016

What are St. Patrick's Day shoppers looking for when shopping? Shoes.

Warmer winter didn't hurt all retailers, reveals new survey

March 14, 2016

The warmer than usual winter temperatures has hurt more than a few retailers' bottom lines, but not every retail segment felt a pinch.

SXSW spotlight: Best practices from Nordstrom, REI for mobile retail integration

by Jeannie Walters — Chief Customer Experience Investigator, 360Connext

Providing consumers with a rewarding and successful digital experience can be tricky given integration hurdles that come into play.

MarketResponse reveals adaptive CX opportunities at ICXA Symposium

March 11, 2016

The capstone session at the recent ICX Association Symposium featured 'The Domain of Shopping' study, which identified six distinct shopping segments based on…

Study: Retailers must mobilize the brand advocate

March 11, 2016

A retailer's best friend these days may just be the consumer who is loyal and willing to spread good things about the brand.

Talking With: Needle President Scott Pulsipher on mobilizing brand advocates

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

One of a brand's best marketing asset is the loyal fan. That's why it's critical to mobilize such advocates to drive revenue, build the consumer base and boost…

Report: Consumers not very forgiving when a shopping experience goes bad

March 10, 2016

Consumers are not paying attention to traditional advertising and aren't very forgiving if a retail experience goes bad.

5 questions CMOs must ask when "they don't show up"

by Chris Petersen — Owner, IMS

Marketers need to engage like they are throwing a party for friends.

6 paths to mobile brand awareness

Retailers need to take consumer intent into account and have a sense of immediacy in delivering information to that consumer.

Infinite data: How the business can stand out with the crowd

Welcome to the modern world — an age in which data is infinite and we are able to collect more information than we know what to do with.

Kohl's to pilot new store format, shuttering 18 underperforming locations

February 26, 2016

Retailer enjoyed a healthy seasonal sales boost but wasn't immune to weather that hurt other retailers in late 2015.

Men are shopping like women and that's good for retailers

February 25, 2016

The male consumer is scanning online sites to get fashion ideas, trying new brands and pretty much shopping like a woman, and that's all good for the retail…

Going bananas with product placement may not be such a good move

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

To put it simply, my Millennial loves bananas and is not going to be too thrilled to be so overtly manipulated.

Data insight key ingredient to Hershey’s sweet retail experience success

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Information, and analyzing data, is a prime reason why Hershey is succeeding in a very competitive retail industry.

Tax refunds likely won't equate to big retail activity this year

February 22, 2016

More than half of consumers are planning to use tax refunds to pay off debt and shore up the savings account. Yet it isn't a complete bleak trend for retail.