Inserts more influential than TV ads

February 11, 2008

BALTIMORE — Vertis Communications announced the tenth anniversary of its proprietary Vertis Customer Focus study, which has been analyzing the key trends…

Online shoppers want user ratings systems

by James Bickers — Editor, Networld Alliance

February 11, 2008

Forrester Research recently surveyed 5,000 online shoppers, asking them what they value most from an online experience. The overwhelming majority said they…

More companies realize customer experience will be critical in 2008

by James Bickers — Editor, Networld Alliance

February 11, 2008

Forrester Research has just published "Obstacles to Customer Experience Success, 2008," which distills the results of a survey of 287 customer experience…

Borders analyzes efficacy of its email coupon program

February 10, 2008

Stores: Kevin Ertell, vice president of e-business at Borders Group, wanted a clearer understanding of how behavior differed between "coupon seekers" (shoppers…

Wal-Mart launches online shopping tool for Valentine's Day

February 4, 2008

BENTONVILLE, Ark. — Wal-Mart has introduced HelpaChickPick.com and re-introduced HelpaGuyBuy.com, online shopping tools that help customers identify the gift…

Putting the 'world' in Wincor World

by Tracy Kitten — Editor, AMC

Steady growth, innovation mark German firm's annual self-service show.

Online shoppers expect more from the experience

February 3, 2008

Marketing Charts: Some 67 percent of consumers say their expectations about the quality of their online shopping experience had increased from the previous…

Brand-sponsored events boost purchase intent

January 28, 2008

BrandWeek: A new survey shows in-person events can boost purchase intent by as much as 52 percent. According to the report, released this month by the…

Office Depot adds customer product reviews to Web site

January 27, 2008

South Florida Sun-Sentinel: Delray Beach-based Office Depot, the world's second-largest office supply retailer, recently launched a new product review and…

Interactivity 'the future of customer service'

January 22, 2008

Nikki Baird with Retail Systems Research identified three areas of investment that retailers have eyes on for the coming year: cross-channel care, mobility and…

Crossing channels

by James Bickers — Editor, Networld Alliance

January 22, 2008

Making your online and in-store experiences consistent is more important than ever. Here's how to do it.

NRF 08: emphasis on 'green'

by James Bickers — Editor, Networld Alliance

Retail's Big Show saw a major emphasis on the environment.

Ben Stein speaks at NRF

by James Bickers — Editor, Networld Alliance

Actor/economist gives state-of-the-economy address to retailers.

NRF board calls for economic stimulus

January 15, 2008

NEW YORK, N.Y. — The National Retail Federation Board of Directors has called on Congress and President Bush to enact legislation to stimulate the nation's…

Study: Pricey products trigger happy responses in consumers

January 15, 2008

MSNBC: The more we believe an item is worth, the happier we are with our purchase — at least for a short time, says a study released in Proceedings of the…

IBM unveils results of new retail loyalty survey

January 13, 2008

NEW YORK — IBM unveiled a new survey of 19,000 U.S. consumers which found that across multiple retail segments, only 21 percent of consumers are advocates for…

ARTS releases SOA blueprint for retail

January 13, 2008

NEW YORK — The Association for Retail Technology Standards, the standards division of the National Retail Federation, announced the release of the SOA…

NRF 2008 opens in New York

by James Bickers — Editor, Networld Alliance

January 13, 2008

NEW YORK — The National Retail Federation's 97th Annual Convention & Expo opened this morning at the Jacob K. Javits Convention Center. Approximately 60…

Wincor Nixdorf bringing retail IT platform to the U.S.

January 10, 2008

AUSTIN, Texas — Wincor Nixdorf, supplier of IT solutions for the retail and banking industries, announced the U.S. introduction of its TP.net software…

Marketers experimenting with digital signage

January 9, 2008

Promo: Borders is not the only retailer discovering what behemoths like Wal-Mart already know: In-store TV is a smart way to talk to customers. The networks…