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Marketing News & Media

Fashion retailer ramps ups the ‘wow’ to drive customer experience

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Dana Spinola, founder and CEO of fashion boutique franchise fab’rik, created a unique and innovative in-store customer experience program to spur an enriched…

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5 lessons restaurants can learn from Uber, Amazon

by Shyam Rao

Uber and Amazon have bridged the gap between digital and physical experiences in a way that has reset consumer expectations for how they interact with all…

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Cupcake brand views delivery service as a key business ingredient

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Sprinkles, a high-end bakery operation, expands its delivery partnership as it builds the business.

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Freshii closes Target units, reports delayed openings

September 29, 2017

After operating 18 locations inside Target stores for the past two years, Freshii announced this week that it's closing all of them with 17 shuttered in the…

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Starbucks in China welcomes Alipay acceptance

September 29, 2017

Alipay users in China can now use the mobile wallet to pay for coffee and food at all Starbucks locations in China, according to a report from Caixin. 

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Swarovski's new VR app lets users buy goods via Masterpass checkout

September 29, 2017

MasterCard and Swarovski launched a virtual reality shopping app for the Atelier Swarovski home décor line, a collection of functional and decorative crystal…

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Luxury jewelry retailer reaping big rewards with interactive touchscreen deployment

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Monica Rich Kosann's digital customer experience at its New York City storefront at Columbus Circle is proving successful for sales, customers and associates.

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Cyber Monday will overtake Black Friday as consumer favorite, reveals study

September 28, 2017

Tired of crowds, long lines and seeking more convenience, consumers are expected to shop more on Cyber Monday this holiday season than on Black Friday.

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Swarovski's new VR app lets users buy goods via Masterpass checkout

September 27, 2017

MasterCard and Swarovski launched a virtual reality shopping app for the Atelier Swarovski home décor line, a collection of functional and decorative crystal…

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Kagan: Is your company a leader or follower?

by Jeff KAGAN — Wireless Analyst, Telecom Industry Analyst

Jeff Kagan shares why retailers need to understand where their company fits into the changing marketplace as it's key to success or failure. There are only…

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Tencent launches mobile marketing tools for US retailers

September 25, 2017

Tencent is launching a suite of advertising products and resources that will enable U.S. marketers to directly engage Chinese consumers on Tencent platforms…

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Avoid these 8 mistakes and be a winner in personalization

Kibo CMO Tushar Patel outlines eight very avoidable, mistakes retailers make with regards to personalization.

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Outdoor recreational retailer Moosejaw now knows the full story of its customers' experience

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Moosejaw, a Michigan-based retailer, is tapping FullStory to get accurate insight on customer experience and boost customer service and satisfaction.

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City Furniture takes digital-edge approach to enrich customer in-showroom experiences

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

City Furniture CIO/CFO Steve Wilder shares insight, lessons learned and return-on-investment from the Florida retailer's strategy to boost customer experience…

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2022: The death of the CXO

BookingBug CEO Glenn Shoosmith explains why retailers must have a 360-degree view of their customers and unify their communications. Customers are increasingly…

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Grasshopper Kiosks debuts kiosks for dispensing cannabis

September 20, 2017

Grasshopper Kiosks is launching its latest series of ADA-ompliant automated sales kiosks designed for the legal cannabis industry.

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Nike live design experience custom builds shoes in under 90 minutes

September 18, 2017

Nike Makers' Experience merges digital design with traditional shoe making, allowing consumers to try on shoes, then have the shoes made for them on the spot…

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CVS Pharmacy launching health, wellness vending machines nationwide

September 18, 2017

CVS Pharmacy is introducing automated retail vending machines stocked with convenient, on-the-go necessities including over-the-counter health products…

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Ultimate irony – Amazon building warehouse at former U.S. mall

by Chris Petersen — Owner, IMS

As Chris Petersen writes, Amazon has simply been one of the most innovative retailers executing consumer choice and convenience and now is proving why…

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Google veterans launch smartphone activated self-serve convenience concept

September 15, 2017

Google veterans Paul McDonald and Ashwath Rajan are launching a new concept called Bodega, a 5-foot-wide pantry box filled with non-perishable convenience…

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