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Marketing News & Media

Swarovski's new VR app lets users buy goods via Masterpass checkout

September 27, 2017

MasterCard and Swarovski launched a virtual reality shopping app for the Atelier Swarovski home décor line, a collection of functional and decorative crystal…

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Kagan: Is your company a leader or follower?

by Jeff KAGAN — Wireless Analyst, Telecom Industry Analyst

Jeff Kagan shares why retailers need to understand where their company fits into the changing marketplace as it's key to success or failure. There are only…

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Tencent launches mobile marketing tools for US retailers

September 25, 2017

Tencent is launching a suite of advertising products and resources that will enable U.S. marketers to directly engage Chinese consumers on Tencent platforms…

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Avoid these 8 mistakes and be a winner in personalization

Kibo CMO Tushar Patel outlines eight very avoidable, mistakes retailers make with regards to personalization.

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Outdoor recreational retailer Moosejaw now knows the full story of its customers' experience

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Moosejaw, a Michigan-based retailer, is tapping FullStory to get accurate insight on customer experience and boost customer service and satisfaction.

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City Furniture takes digital-edge approach to enrich customer in-showroom experiences

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

City Furniture CIO/CFO Steve Wilder shares insight, lessons learned and return-on-investment from the Florida retailer's strategy to boost customer experience…

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2022: The death of the CXO

BookingBug CEO Glenn Shoosmith explains why retailers must have a 360-degree view of their customers and unify their communications. Customers are increasingly…

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Grasshopper Kiosks debuts kiosks for dispensing cannabis

September 20, 2017

Grasshopper Kiosks is launching its latest series of ADA-ompliant automated sales kiosks designed for the legal cannabis industry.

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Nike live design experience custom builds shoes in under 90 minutes

September 18, 2017

Nike Makers' Experience merges digital design with traditional shoe making, allowing consumers to try on shoes, then have the shoes made for them on the spot…

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CVS Pharmacy launching health, wellness vending machines nationwide

September 18, 2017

CVS Pharmacy is introducing automated retail vending machines stocked with convenient, on-the-go necessities including over-the-counter health products…

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Ultimate irony – Amazon building warehouse at former U.S. mall

by Chris Petersen — Owner, IMS

As Chris Petersen writes, Amazon has simply been one of the most innovative retailers executing consumer choice and convenience and now is proving why…

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Google veterans launch smartphone activated self-serve convenience concept

September 15, 2017

Google veterans Paul McDonald and Ashwath Rajan are launching a new concept called Bodega, a 5-foot-wide pantry box filled with non-perishable convenience…

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Curing the epidemic of retail bankruptcy: X-data

Mike Maughan, head of global insights at Qualtrics, explains why X-data is a major piece of the puzzle when it comes to retail success.

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Amazon devices will be on Kohl's shelves come October

September 14, 2017

Amazon devices, such as its Fire tables and voice assistant Echo, will be available at Kohl's just in time for the holiday shopping season.

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Get ready for the advent of 'v-commerce'

September 14, 2017

Customers will embrace virtual reality in shopping by customizing products and designing rooms and shopping with friends across the world.

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Venmo tackles e-commerce payments with Williams-Sonoma pact

September 14, 2017

Venmo wants to get itself involved in e-commerce and has struck a deal with Williams-Sonoma to let users of the mobile P2P app buy or split gifts across all…

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Long Island Bloomies gets a makeover

September 13, 2017

The Bloomingdale's store at the Roosevelt Field mall on Long Island is now boasting some new store design work.

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The road to retail salvation is personal and predictive

Gordon White, general manager Americas, The Social Client (a company of Acticall Sitel Group), provides three elements retail brands need to keep in mind if…

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What's really in it for your retail customers?

Tyler Douglas, chief sales and marketing officer at Vision Critical, offers up three key steps marketers can take to get back to the fundamentals. The first…

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A shopper marketing conundrum: Providing a personalized mobile experience at scale

Matt McGinty, chief revenue officer, Fiksu DSP, provides insight on why targeting shoppers via mobile, based on their shopping habits, can improve the…

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