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Marketing News & Media

Kagan: New rules for success in retail

by Jeff KAGAN — Wireless Analyst, Telecom Industry Analyst

Retail will always be with us, but it will be different going forward. Now is the time to be experimenting and expanding your brand in the mind of your…

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Bloomie’s gets its yoga on to lure shoppers

May 1, 2017

New York City's Bloomingdale's staged a huge free yoga class this past weekend in an effort to draw new shoppers and yoga clothing enthusiasts.

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Hungry for more conversions? There's an app for that

With the inherent convenience of ordering favorite specialty items online, come new demands from consumers, namely: the expectation of finding their favorite…

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Location data is leading a retail revival: Here's how

Location data answers much more than just "Are buyers visiting my store?" It answers questions like "Which locations and audience segments do competitor's…

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Cross-channel challenges costing retailers, suppliers big bucks

April 28, 2017

Challenges in managing cross-channel commerce on a global landscape is costing retailers and suppliers big losses — to the tune of at least $1 million in…

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Consumers love mobile browsing but mobile purchasing not so much

April 28, 2017

Delays in website load times are a prime reason today's mobile shoppers aren't purchasing via a mobile device as much as they are using the device for product…

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7 hacks for smarter, cheaper customer experience

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Download a free webinar and learn how top retailers are deploying successful customer experiences with the help of Salesforce.

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Canadian FI rolls out Pepper the Humanoid Robot for customer service

April 28, 2017

Whether it's totally cool or a tad creepy is a matter of debate; either way, Pepper, the humanoid robot created by SoftBank Robotics America is now on staff at…

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5 key components to monetize your data

The explosion of information is clearly accelerating. Data is flooding companies and the problem is only getting worse. As the next big explosion heats up with…

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Small biz owners have a rosy outlook on growth

April 27, 2017

Half of small business owners are viewing current business conditions as good or excellent and predict conditions will improve in the next six months.

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Report offers insight on how mid-market retailers can succeed despite Amazon

April 27, 2017

Battling Amazon is a huge challenge for mid-market brands and retailers but a new Radial report outlines best practices mid-market retailers can take to not…

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Shoppers favor digital over associates in product data search

April 27, 2017

A good number of consumers rely on a mobile device, rather than insight from a store associate, when it comes to researching a product and 77 percent are using…

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Companies expand loyalty scheme in the UK

April 27, 2017

AEVI has partnered with U.K. startup Loyalzoo to bring their "merchant-first" digital loyalty card service to AEVI's global marketplace of value-added apps and…

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Wine retailer taps 3Cinteractive platform to create better mobile experience

April 26, 2017

Total Wine & More, a leading independent retailer of fine wines, is teaming with 3Cinteractive and its Switchblade platform for mobile coupon redemption…

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Retailers failing at personalization, claims study

April 26, 2017

Less than half of retailers are successfully driving a personalized consumer experience and even fewer are using advanced strategies to customize the shopping…

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YETI debuts first flagship boasting unique experience

April 25, 2017

Premium cooler and drinkware brand YETI's first flagship location in Austin, Texas boasts an engaging patron atmosphere aimed at inspiring shoppers to get out…

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Customer engagement provider taps Amazon Alexa in feedback effort

April 21, 2017

Rant & Rave, a customer engagement company, is using Amazon's cloud-based Alexa to help clients access real-time customer feedback.

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Nordstrom taps Infor solution to boost omnichannel capabilities

April 21, 2017

Fashion retailer Nordstrom is tapping Infor Rhythm for Commerce to be more nimble, quick and consistent across its sales channels.

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Crate & Barrel leader talks mobile tech and designing a seamless customer experience

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Understanding the consumer is just one part of the equation for Crate & Barrel. The key, as a top leader explained, is knowing what a consumer is looking for…

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PacketZoom helps Sephora boost mobile connection, image views

April 20, 2017

Sephora is aiming to boost consumer mobile engagement and sales among international customers with a new launched mobile shopping app and the integration of…

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