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Marketing News & Media

Amazon both friend and foe to retailers

July 14, 2017

While Amazon has long been described as the traditional retail killer, competing retailers view the ecommerce giant as both a foe and a friend — the latter…

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Neiman Marcus, HMSHost, b8ta talk designing the retail digital store

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Digital chiefs from legacy and new brands share insight, advice, tips and strategy when it comes to designing the store with digital in mind.

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Study: Consumers love to touch, love music, but long wait lines not so much

July 13, 2017

When it comes to brick-and-mortar shopping, a majority of U.S. consumers, 72 percent, love being able to touch, feel and try products, and the statistic jumps…

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Webinar: How to tap mobile, personalization to drive a seamless customer journey

A one-hour free webinar on July 27, hosted by Adobe, will offer actionable insights and tips for retailers striving to craft a successful customer journey.

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Smartphones will soon beat out tablets in UK mobile spend

July 11, 2017

The smartphone will soon blow past the tablet in the U.K. when it comes to mobile shopping, with smartphones grabbing 51.5 percent of spend next year.

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Research highlights challenge points when it comes to customer experience

July 11, 2017

While 76 percent of retail decision makers believe they have enough actionable data, more than half (55 percent) are still relying on written, non-automated…

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Research: Lifestage and lifestyle play big roles in consumer path to purchase

July 11, 2017

Family, childhood experiences and external influences all play a role in the consumer's path to purchase, according to new Alliance Data research.

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True Fit boosts personalization with new shopping capability

July 10, 2017

The data-driven personalization platform True Fit has boosted its capabilities with a "Shop for Others" function that lets users build additional profiles for…

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Consumers are loving loyalty programs, claims report

July 10, 2017

More than half, 53 percent, of Americans enrolled in a loyalty program are participating because the program is easy to use, and currently there are 3.…

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Leveraging robotics in the retail customer experience quest

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Digital leaders from Behr, Subway, SoftBank and FordDirect share insight and opinion on where robotics fits into the customer experience and what promise the…

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Amazon's annual Prime Day boasts big international expansion

July 7, 2017

The third annual Prime Day at Amazon.com, happening July 10, will now be available to China, India and Mexico consumers as Amazon's total global audience is 1…

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Consumers willing to pay for a good customer experience, claims new study

July 7, 2017

Eight out of 10 consumers are willing to pay more for better customer experience, according to a new Capgemini study.

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Planning an in-store technology? 4 steps to prototype it like a pro

Shopping is interactive, with 53 percent of consumers saying they'd pay more for valuable experiences. Half of in-store shoppers today say they're more likely…

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Target goes to the mat with mattress startup

July 6, 2017

Shoppers browsing Target's aisles can now check out Casper Mattress mattresses and bedding as the retailer is teaming up with the start-up to sell its wares.

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Making retail work for every generation

With millennials making up approximately 30 percent of the population, retailers strive to tailor efforts to reel in this group, yet often overlook the…

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Amazon's Whole Foods deal proves the 'retail mullet' is the future of grocery

ForeSee's Eric Feinberg provides his take on Amazon's multi-billion dollar acquisition of Whole Foods. As he writes, surprisingly not much has been said about…

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Online clothing startup unveils brick-and-mortar strategy

June 30, 2017

Despite reports claiming the omnichannel may soon go the way of the dinosaur, an upcoming online retailer plans to move into the brick-and-mortar realm.

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Verizon: Retail customer experience is all about the human conversation

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Verizon's VP of Digital and Innovation Miguel Quiroga talks customer experience strategy, new tool innovation and why digital tech is not only changing…

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Franchisees share tips, lessons learned in surviving year 1

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Success is knowing as much as possible before the first year in business, and then being prepared to work long hours and sharpen networking and marketing skill…

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Talking With: The White Company and its retail customer experience strategy

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

The well-known British-based lifestyle/fashion/homeware retailer opened its first New York City store this month, bringing its successful customer experience…

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