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Marketing News & Media

Vibes seeks to improve mobile marketing with new initiative

February 20, 2015

WalletAds is a patent-pending mobile ad technology that enables consumers to "tap and save" branded content and offers to Apple's Passbook or Google Wallet…

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The rise of social selling in 2015

Early attempts by brands to gain followers and fans on social media are now giving way to more sophisticated efforts to leverage the power of social influence…

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Ace Hardware testing same-day delivery

February 17, 2015

Ace's Express Delivery pilot has officially rolled out in 33 stores in select neighborhoods in Florida, Illinois, Colorado, Maryland, Texas and Arizona.

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Consumer expectations of retailers growing fast, says new engagement index

February 16, 2015

J. Crew, Nike, Marshall’s and TJ Maxx, Walmart, Home Depot, Whole Foods, Amazon.com, Costco, and Dick’s all captured engagement leadership positions in a…

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Consumer spending on home fashions, appliances rose for two years

February 12, 2015

Consumers spent more than $47 billion on small appliances, non-electric housewares products and home fashions in 2014, according to The NPD Group.

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Mobiquity and ShopAdvisor announce partnership

February 12, 2015

Mobiquity Networks, which operates a national location-based mobile advertising network, has reached an agreement that will enable ShopAdvisor's nearly …

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Bond launches CPG mobile loyalty app SynapzeSHOP

February 11, 2015

New solution integrates offers and loyalty initiatives to drive engagement, build deeper relationships and collect valuable shopper purchase data.

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ADL says Urban Outfitters product is 'eerily reminiscent' of Holocaust-era design

February 10, 2015

The Anti-Defamation League is urging Urban Outfitters to stop selling a tapestry that it says is “eerily reminiscent” of the prisoner gray and white stripes…

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Hy-Vee selects Interactions for experiential marketing services

February 10, 2015

Interactions will engage shoppers through experiential marketing events in 50 store locations in Iowa, Illinois, Kansas and Missouri, with plans to expand to…

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Rakuten survey says men will spend more than women on Valentine's Day

February 3, 2015

American men will spend more on Valentine's Day than women, with men spending an average of $104, compared to $45 by women.

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Mattress store goes completely associate-free

January 30, 2015

Management monitors the store via web cams, and shoppers can place their orders whenever they are ready on the in-store kiosks.

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Slyce acquires mobile couponing app SnipSnap for $6.5M

January 29, 2015

The company names Toys "R" Us and Hudson's Bay among its retail clients, and says it currently has a patent pending on its process of turning a photograph of a…

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Mood Media completes rollout of in-store digital watermarking tech

January 29, 2015

When integrated within a mobile application like Shazam, Mood Presence "listens" for Mood's proprietary digital audio watermarking and triggers an event to…

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Five e-commerce revenue leaks you need to plug

The holy grail of 1-to-1 personalization presents a challenge that 55 percent of online retailers haven't even begun to address, although several key elements…

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2015 FFR Total Retail Solutions® catalog with 350+ new products - Now Available

FFR Merchandising is pleased to present the 2015 FFR TOTAL RETAIL SOLUTIONS® Catalog, featuring more than 350 new products.

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U.S. 'switching economy' up 29 percent since 2010

January 22, 2015

Despite heavy investment, only 11 percent of U.S. consumers strongly agree companies are effectively converging digital, mobile, social and traditional…

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Four ways to take advantage of Target Canada's loss

by Bryan Pearson — President, LoyaltyOne

There are many things a loyalty marketing platform can resolve for a brand, but as Target recently demonstrated with its expensive failure in Canada, it cannot…

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Roundy's selects Market6 for vendor collaboration portal

January 21, 2015

The leading Midwest grocer has selected Market6’s retailer/supplier collaboration software platform, Market6 Foundation, to deliver a new vendor collaboration…

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Retailers seek to link the mobile and in-store experience for consumers

by Will Hernandez — Editor, NetWorld Media Group

Consumer technology preferences are forcing merchants to rethink how they meet expectations.

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Retail customer engagement comes into focus at NRF Big Show

by Will Hernandez — Editor, NetWorld Media Group

Panelists discuss the need for merchants to build great experiences in physical enviroments and use mobile to enhance interaction.

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