Marketing News & Media
Report suggests that private label, national brands must work together
December 18, 2013
About one year ago, Information Resources Inc. predicted that private label in the United States had hit a proverbial glass ceiling. This prediction has proven…
read nowEight in 10 retailers to end standard shipping deadlines before Dec. 20
December 18, 2013
It's the final stretch for holiday shoppers, and retailers are preparing for the ultimate shipping rush that's very likely to occur in the coming days.
read nowMarketing budgets focused on increased customer engagement in 2014
December 18, 2013
New research from StrongView shows that marketers plan to increase their budgets on activities that increase customer engagement in 2014. However, according to…
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Saying no, thank you, to bad customer relations
by Lisa Biank Fasig — Director, JZMcBride and Associates
Consumers today are accustomed to earning points for their purchases, but coins for being courteous? How Nice.
read nowHeavy snowstorm brought down retail traffic, sales last week
December 17, 2013
The time to procrastinate is nearly over for holiday shoppers. ShopperTrak, the world's largest counter and analyzer of retail shopper traffic, reported GAFO …
read nowBaroque Japan Limited uses ambient scent for product launch
December 17, 2013
Tokyo-based Baroque Japan Limited, operator of more than 340 apparel and accessories stores in Asia, has introduced "Azul by Moussy-in the spotlight," a line…
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New Sears TV spot emphasizes that the retailer 'always has parking'
by James Bickers — Editor, Networld Alliance
I understand what they're getting at here, and by the end of this recent 30-second bit the point is made. Kinda. Maybe.
read nowHalf of holiday shoppers plan to wrap up lists online, highest in NRF survey history
December 17, 2013
According to NRF's latest holiday survey conducted by Prosper Insights & Analytics, nearly half (49.9 percent) of holiday shoppers indicate they plan to do…
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Four differences between U.S. and European loyalty programs
by Bryan Pearson — President, LoyaltyOne
My dollar may be worth just 70 cents in Europe, but my loyalty rewards, and lessons, run in the multiples.
read nowRetail haggling is making a comeback
December 16, 2013
NBC News reports that this holiday season, retailers are seeing the return of a practice once mainly relegated to single-location stores, flea markets and…
read nowWith clock ticking, retailers and consumers prepare for a very big holiday shopping weekend
December 13, 2013
According to the National Retail Federation's latest holiday survey conducted by Prosper Insights & Analytics, as of Dec. 9, the average holiday shopper…
read nowNovember SpendTrend analysis shows hike in prepaid use
December 13, 2013
First Data Corp. SpendTrend analysis for Oct. 31 through Dec. 2. charted a dollar volume growth of 4.4 percent — a downturn from October growth of 6.8 percent.
read nowTarget unveils online 'Awesome Shop'
December 12, 2013
Target today unveiled its "Awesome Shop" subsite, a curated collection of products that all have a few things in common: They've all been pinned on Pinterest…
read nowShortened calendar, promotions spur November retail sales
December 12, 2013
The shortened holiday shopping season spurred consumer spending in November, as Americans took advantage of Black Friday and Cyber Monday deals to make holiday…
read nowSpindle will buy Yowza!! to capitalize on mobile coupons
December 11, 2013
The mobile commerce company Spindle is acquiring Yowza!! for its mobile marketing and couponing platform and merchant relationships.
read nowShopperTrak reports retail sales, traffic decreased last week
December 11, 2013
Consumers spent a majority of last week recovering from "Black Weekend" holiday shopping. ShopperTrak reported that for the week of Dec. 2 to Dec. 8…
read nowConsumer spending growth slowed despite strong retail sales during Thanksgiving and Black Friday
December 11, 2013
First Data Corp. has released its First Data SpendTrend analysis for Oct.31, 2013 through Dec.2, 2013 compared with Nov. 1 through Dec. 3, 2012. SpendTrend…
read nowIDC Retail Insights releases top 10 predictions for 2014
December 10, 2013
IDC Retail Insights today hosted a webinar, "IDC Retail Insights 2014 Predictions: Worldwide Retail" highlighting the top 10 predictions for the year ahead. It…
read nowPost-Black-Friday research: Consumers more focused on their budget, getting good deals
December 10, 2013
After a successful extended Black Friday and another week in the stores, a healthy proportion of holiday shoppers are well on their way to being finished with…
read nowLululemon chairman Chip Wilson resigns
December 10, 2013
Chip Wilson, the controversial co-founder and chairman of Lululemon, has resigned from his position. Laurent Potdevin, recently the president of TOMS Shoes…
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