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Marketing News & Media

Coinstar sweepstakes to celebrate one billionth transaction

May 30, 2014

Coinstar announced it will soon celebrate its one billionth transaction. To date, Coinstar said it has processed 649,963,558,659 coins, weighing approximately…

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Survey says shoppers want 'more personal, less personalization'

May 29, 2014

A new "Truth About Shopping" study explores global consumer attitudes and behavior related to all areas of shopping today, including online, mobile and…

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Pricing lessons from the 2014 Corvette

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

If you’re serious about wanting to increase demand for your products, raise your prices and limit the supply.

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Study shows Millennials prefer malls to online shopping

May 28, 2014

OpinionLab has released a new study that provides a snapshot of Millennials as they shop in malls and stores across the country. The study analyzes Millennials…

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Whole Foods’ paycheck may hinge on prices

by Bryan Pearson — President, LoyaltyOne

People buy at Whole Foods because it stands for more than food, so simply dropping prices doesn’t solve its perception issue.

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Michaels partnering with museums for in-store summer programs

May 23, 2014

Michaels announced it has teamed with seven leading North American museums to create Passport to Imagination 2014, a low-cost, in-store summer program where…

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Report says 62 percent of shoppers are motivated to purchase when ads are pushed while in store

May 22, 2014

Global mobile agency Fetch has announced the results of its ‘Engaging the Mobile Shopper’ report, which was conducted among more than 300+ US adults aged 18 …

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Maximizing the value of a retail loyalty program

by Fred Thompson

The grocery industry seemingly changes daily, with new products and initiatives to meet rapidly shifting consumer preferences as well as new technology that…

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Study says brand absence 'makes the heart grow fonder'

May 22, 2014

New research from marketing agency Momentum Worldwide says that people in countries with long-established consumer spending power — Japan, the U.K. and…

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Google overtakes Apple as most valuable brand

May 21, 2014

Google has overtaken Apple to become the world's most valuable global brand in the 2014 BrandZ Top 100 Most Valuable Global Brand ranking, worth $159 billion…

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How data design can take the pain out of purchases

by Bryan Pearson — President, LoyaltyOne

Owning new things is supposed to give us pleasure, but the process of acquiring them can come with pressure.

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Is Olapic a vision for the future of multi-channel retailing?

by Chris Petersen — Owner, IMS

Retailers can now create "look books" from consumer photos in real time.

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Phablet users big on social, engage most with ads in the evening

May 20, 2014

Opera Mediaworks has released a study on phablet users that identifies how their media consumption habits differ from those of smartphone and tablet users, as…

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Making data-driven decisions with your POS

by Chris Allen

Three questions to ask of your business to understand how to leverage POS data for a competitive advantage.

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Five steps for staging a successful pop-up shop

Many pop-up shops are thrown together at the last minute, and often, it shows.

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Home Depot announces hurricane preparedness clinics

May 15, 2014

The Home Depot has announced its second annual Hurricane Preparedness Workshops, a single-day effort to prepare residents in storm prone regions for the…

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Ten questions every retailer must ask in order to survive

by Chris Petersen — Owner, IMS

It's not what you know ... it's what you don't know that could be hurting your business.

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New RSR report finds the potential in retail emails

May 14, 2014

In a new report available today, “Retail’s Email Moment: How Personalization Can Revitalize Retailers’ Email Strategy,” RSR Research analysts Nikki Baird and…

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Paytronix upgrades mobile features for restaurant platform

May 14, 2014

Paytronix Systems Inc. has added enhancements to the mobile and messaging aspects of its loyalty platform, geared toward the restaurant and retail industries.

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Why big data is big news for retailers

by Clare Evans

Unlike ever before, brands can build up a truly accurate picture of their individual customers, as well as overall demographics.

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