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Marketing News & Media

Leverage insights to personalize customer experiences, drive deeper emotional connections

by Emily Clark — Head of Retail, Further

Successful retailers are set apart by their ability to balance innovation with connection, and technology with authenticity. And when they get that emotional…

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Costco boosts membership perks for top-tier members

June 23, 2025

Costco has boosted its perks for the high-tier members in its Executive membership level.

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Albertsons Media Collective debuts in-store digital display network

June 23, 2025

Albertsons Media Collective, the retail media arm for Albertsons Companies, will launch an in-store digital display network this summer.

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Ikea Canada transforms rewards with personalized experience

June 20, 2025

Ikea Canada has revamped its Ikea Family rewards loyalty program by providing a personalized experience tailored to a customer's unique home furnishing needs.

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Convenience services industry generates $40B in economic impact

June 19, 2025

The U.S. convenience services industry, encompassing vending, micro-markets, office coffee and pantry services, produces a $40.04 billion annual economic…

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The future of shopping in retail: What to expect in the next 10 years

by James Robins — Chief Marketing Officer, Yodeck

Shopping journeys are becoming increasingly fragmented. Today’s consumers are influenced by multiple and often simultaneous touchpoints. To stay competitive…

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L'ovedbaby goes personal to drive customer engagement, revenue

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

A baby clothing brand taps Birdseye to drive customer engagement as well as optimize inventory turnover.

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Rewards drive better ROI than discounts, claims study

June 12, 2025

Reward and incentive-based promotions can drive a better return on investment than a discount strategy as well as higher annual improvement in customer…

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From data to dollars: Why email marketing is key to scalable business growth

by Austin Wright — Head of Strategy & Analytics, SVP, Tandem Theory

By developing a strategic, data-driven approach to email marketing, retailers can tap into the full potential of this powerful marketing channel.

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Marshalls pops up a lounge in airport terminal

June 9, 2025

Marshalls launched an 'Upgrade Lounge," a pop up experience, in Terminal 4 at JFK Airport.

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Google debuts AI Mode try-on tool for shoppers

June 6, 2025

Google has launched AI Mode, a virtual try-on tool that works with shoppers' photos and offers guidance and product data.

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Trump’s tariffs and the battle for brands to maintain customer loyalty

by Kenn Kennedy — Head of North America, Antavo

Brands that can adapt their loyalty strategies to meet these new challenges will not only survive but have the opportunity to build even stronger, more…

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Travelers depending more on rewards, loyalty program perks

June 4, 2025

Travelers are increasingly tapping rewards and loyalty programs, with nearly 80% depending on loyalty programs.

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How Retailers Can Make Every Shopping Experience Memorable

Explore how retailers can elevate customer engagement by blending physical and digital channels into seamless, memorable shopping experiences. The blog…

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Ikea launches rewards program offering points beyond purchase

May 30, 2025

Ikea U.S. has launched a rewards program that lets Ikea customers earn points throughout the entire customer journey, from planning to shopping to purchase.

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Batteries Plus campaign puts focus on technical expertise

May 29, 2025

Batteries Plus has launched a national campaign focusing on B2B and consumer battery solutions that brands its franchisees and store teams as technical experts.

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Examining the powerful role music plays in the in-store customer experience

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

In this episode of the CX Innovators podcast Ola Sars, CEO of Soundtrack Technologies, shares with Judy Mottl, editor of Retail Customer Experience, how and…

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Uncharted opening Illinois location come June

May 28, 2025

Uncharted, a retailer focused on the job of discovery, will open a Wilmette, Illinois, store in June.

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Nearly half of consumers expect personalized marketing experiences

May 27, 2025

Just about 40% of U.S. consumers expect personalized online shopping experience with tailored interactions and product recommendations that align with…

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Tariffs will cause car price hikes says Volvo

May 27, 2025

Car maker Volvo said car prices will increase due to the tariffs imposed by President Trump.

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