Marketing News & Media
Blue Apron relaunches with new identity, products, great flexibility for clients
September 19, 2025
Blue Apron, a meal kit company, has relaunched with a new identity, expanded product lineup and a subscription-free experience.
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From chaos to clarity: How CPG brands can harness commerce media for full funnel growth
by Skye Frontier — Executive Vice President, Incremental
Despite today’s fragmented retail landscape and the challenges, commerce media’s movement up the funnel is a tremendous opportunity. Never before has the scale…
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Wawa first-ever travel center finds a home in North Carolina
September 12, 2025
Wawa's first-ever travel center has opened for business in Hope Mills, North Carolina.
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Bassett Furniture deploys photo delivery strategy
September 11, 2025
Bassett Furniture has enhanced its delivery experience by deploying DispatchTrack's delivery management platform.
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Wawa expanding into middle Tennessee
September 10, 2025
Wawa, a convenience store chain, has started construction on store locations in Murfreesboro and Clarksville, Tennessee.
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Lowe’s, NFL players team on marketing campaign
September 10, 2025
Lowe's and NFL players Saquon Barkley, Justin Jefferson, Christian McCaffrey, C.J. Stroud and Dak Prescott are teaming up in a marketing campaign called "Earn…
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Frontier Airlines expands loyalty perks access
September 9, 2025
Frontier Airlines has teamed with Loyalty Status Co. to offer an exclusive offer for members of select loyalty programs with other airlines to have access to…
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Designing loyalty programs that build trust, not just discounts
by Wesley Almeida — Product Strategy Leader / Loyalty Innovation, Independent Consultant
It’s tempting to treat loyalty programs like discount engines. But if you want to build real, lasting loyalty, you need to start by building trust. Design for…
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Staples stores making room for optical locations
September 8, 2025
Consumers shopping for office supplies at select Staples locations in Pennsylvania will also have the option of getting an eye exam and grab eyewear.
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The new 4 Ps of customer engagement
by Scott Opiela — Chief Marketing Officer, Acoustic
To succeed in this new era of customer engagement, marketers must evolve from campaign-centric strategies to journey-centric execution.
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Warby Parker teams with QB Arch Manning for brand ambassador strategy
September 5, 2025
Texas Longhorns quarterback Arch Manning is now a brand ambassador for Warby Parker in a strategy to support the brand's mission to inspire.
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Toast survey reveals community-based retailers are thriving
September 2, 2025
Nearly all, 94%, of community-based retailers describe their business as in good or excellent shape, according to the "Voice of the Retail Industry," report…
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Gildan Activewear buying HanesBrands for $2.2B
August 27, 2025
Gildan Activewear is acquiring HanesBrands in a $2.2 billion deal.
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Buc-ee’s opening 4th Georgia location
August 25, 2025
Buc-ee's has started construction on what will be its fourth store in Monroe County, Georgia.
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Ulta Beauty departing Target next summer
August 22, 2025
Come late summer 2026 there will no longer be Ulta Beauty locations within Target stores as the two brands are not renewing a shop-in-shop partnership.
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Radar debuts guide for location-based engagement strategy
August 21, 2025
Radar has published a free step-by-step guide for launching a location-based engagement strategy that will deliver results.
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Consumers want transparency with loyalty programs
August 8, 2025
Consumer loyalty is at a crossroads, according to a research report from Kobie, and consumers want more transparency on a loyalty program's benefits.
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Why Aldi stores don’t play music
August 8, 2025
For consumers wondering why there is no music playing in the background while shopping in Aldi aisles the answer is simple.
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NRS completes first season of c-store educational series
August 7, 2025
National Retail Solutions, a provider of point-of-sale systems and merchant services for independent retailers, has released the 12th and final episode of…
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Bed Bath & Beyond opening Tennessee location this week
August 6, 2025
Bed Bath & Beyond is returning to a physical retail format with the launch of a store in Nashville, Tennessee this week.
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