3 ways collecting consumer data boosts customer experience

by Sai Koppala

Here are actionable steps retailers can take to encourage consumers to share data and then make good use of that data over the long term.

Twitter isn’t just for the super young consumer

November 18, 2022

When it comes to Twitter activity, more than one in five U.S. consumers, 22.9%, are using the social media platform, according to statistics from Numerator.

Target, TD Bank extend credit card partnership

November 10, 2022

Target is expanding its U.S. credit card partnership with TD Bank through 2030. The bank is the exclusive issuer of Target's co-branded and private label…

Sustainability top consumer priority

November 10, 2022

More than three-quarters of consumers believe it's important for a brand to highlight eco-practice data online, and if it's missing, a majority will look…

Amazon sweetens subscription offerings

November 8, 2022

Amazon is expanding its music and podcast universe to its Prime subscription members without requiring any additional cost.

Victoria’s Secret acquiring AdoreMe to drive inclusivity

November 7, 2022

Luxury lingerie retailer Victoria's Secret is buying a rival, AdoreMe Inc., in a $400 million cash deal in order to expand beyond being viewed as a sexy wear…

Amazon advertising expands options for grocery, CPG with omnichannel metrics

November 1, 2022

Amazon's growing advertising wing has added a focus on grocery and consumer packaged brands, announcing a variety of expanded options for programmatic…

How Millennials and Gen Z Are Changing the Future of Customer Service

Customer loyalty is changing: Brands need to keep up with and exceed customer expectations more than ever, especially for younger generations. The main…

Target, Kohl’s, Best Buy not open on Thanksgiving Day

October 28, 2022

Target is the latest retailer to decide not to open stores on Thanksgiving Day.

Target, Apple expand product collaboration

October 27, 2022

Target is expanding its product collaboration with Apple in more than tripling Apple's products and accessories at its stores. Apple products can now be found…

Making it 'rein' this holiday season with data-driven personalization

by Julio Lopez — Senior Director of Strategy, Retail Practice Lead, Movable Ink

Here are some strategies retailers can leverage to ensure a successful holiday season that don’t rely on slashing prices and promotions.

Circle K teams with cannabis vendor for store sales

October 26, 2022

Convenience retailer Circle K is teaming up with marijuana company Green Thumb Industries to sell cannabis at Circle K stores in Florida in 2023.

5 shopper experience essentials for Black Friday

by Peter Messana — CEO, Searchspring

Here is a checklist of five shopper experience essentials retailers need to win Black Friday.

Live streaming sales strategy catching retailers, brands attention

October 21, 2022

Live streaming shopping, which is a big retail sales approach in China, is starting to take root among U.S. brands and retailers as not just a way to spur…

TikTok mulling warehouses, broadening retail sales footprint

October 19, 2022

Social media platform TikTok, which has about 80 million U.S. users and sells products from TikTok creators and merchants, is looking to expand its warehouse…

CX strategies to adapt to consumer changes in an economic downturn

One of the most important things retailers can do in times of economic downturn is to avoid a knee-jerk reaction that will cause customers to lose trust and…

Kroger buying Albertsons for $20B

October 14, 2022

The two top U.S. supermarket chains, Kroger Co. and Albertsons Cos., are joining up in a $20 billion deal.

REI closing all operations on Black Friday

October 11, 2022

Outdoor clothing and accessories retailer REI is completely shuttering operations on Black Friday this year, not just its stores.

Retailers optimistic despite challenges in holiday season

October 11, 2022

Retailers are generally optimistic about the upcoming holiday season and there will likely be a ramp up in promotion despite challenges such as inventory…

Amazon Prime Early Access Sale may set new records

October 7, 2022

Amazon's second Prime Day event this year, the Prime Early Access Sale taking place three months after Prime Day in July, could set new records when it comes…