Marketing News & Media
Amsterdam fashion brand opens NYC flagship store
December 17, 2020
Fashion and lifestyle brand Daily Paper, an Amsterdam retailer, has opened the doors to its 6,000-square-foot New York City flagship store on the Lower East…
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Making the move to contactless payments
by Andrew Jamieson — Technology and Security Director, UL
Andrew Jamieson, technology and security director at UL, maps out how retailers can deploy contactless payment options with little pain and meet customer…
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ATM.TV to deliver DOOH advertising at 7-Eleven ATMs
December 16, 2020
ATM.TV, a digital content and brand advertising company, has entered an agreement with FCTI Inc. to provide advertising for displays above ATMs at more than…
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Data key to adapting to consumers’ new COVID-19-induced holiday traditions
by Blake Burrus — SVP Analytics, Quotient Technology
Blake Burrus, SVP of data and analytics, Quotient, explains how data-driven insight can help retailers provide shoppers with relevant content and ideas that…
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Delivering CX that meets the consumer at their moment of need this holiday season
Matthew Tredinnick, global VP, marketing, at Precisely, EngageOne, explains why retailers need to find way to engage consumers where they prefer to engage and…
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Here’s what’s in store for the 2020 holiday shopping season
by Karl Haller — Consumer Center of Competency leader and retail industry expert for IBM Global Business Services, IBM
Karl Haller, Consumer Center of Competency leader and retail industry expert for IBM Global Business Services, shares insight from IBM's annual Retail…
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Touchless gifts tops consumers' shopping list
December 7, 2020
A study from American Express indicates 57%, or an estimated 30 million of U.S. consumers, are more likely to give a "touchless" gift like an e-gift card this…
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Belk puts unexpected surprise into online holiday shopping experience
December 4, 2020
Belk is surprising more than a few online holiday shoppers this holiday season with a "Verry Merry Surprise" program that awards a gift card to a customer each…
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Expecting the unexpected: The final stretch of 2020 for online retail
by Art Goldman
Art Goldman, retail expert and chief financial officer of DK Hardware, shares his thoughts on the remainder of 2020 and how a customer-centric approach, based…
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How product data can boost customer relationship, after-sale CX strategy
by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com
In a free one-hour webinar Blustream CEO Ken Rapp maps out an invaluable customer experience strategy tied to the all-important product purchase data.
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Navigating the new normal and challenges facing retailers this holiday season
by Rachel Mauck
Rachel Mauck, vice president and director of client management for Posterscope USA, shares insight on why Out Of Home (a one-to-many, mass medium) is one of…
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Charleys testing Walmart locations
December 1, 2020
Charleys Philly Steaks launched a pilot test with Walmart Tuesday when it opened inside a Walmart in Columbus, Ohio.
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Saks Off 5th taps Klarna for flexible payment option
November 30, 2020
Saks Off 5th is teaming with payments provider Klarna to offer customers a "buy now, pay later" solution at checkout.
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Why last year's benchmarks matter even more to retailers now
Sharon Shapiro, director of integrated planning at Bluecore, explains how and why last year's email marketing program benchmarking is critical for structuring…
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Data: The other Black Friday treasure chest
by Brian Cluster — Director of Industry Strategy for CPG & Retail, Stibo Systems
Brian Cluster, director of industry strategy, CPG and retail, Stibo Systems, reveals how Black Friday (and the surrounding weeks) isn’t just about cash profit…
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Boosting customer engagement by fostering community connectivity
Melissa Tatoris, chief innovation catalyst at Acoustic, shares why retailers must focus not only on attracting customers, but retaining them for the long haul.
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Anti-gun groups lobby retailers to pause sales during holiday season
November 25, 2020
Guns Down America, an organization striving to reduce guns in the U.S., is calling on Walmart and Dick's, as well as any other retailer selling firearms, to…
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Jewelry retailer taps Loop Commerce to boost digital gifting
November 25, 2020
Catbird, a New York jewelry designer and retailer, is deploying Loop Commerce's GiftNow to streamline, personalize and enhance the gifting experience.
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Foot Locker debuts power store concept in Canada
November 24, 2020
A Foot Locker community power store is now open for business in Vancouver, British Columbia, and the footwear retailer plans to open a second in Toronto in…
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Changing the economics of the retail store floor
by Dipesh Hinduja — Director, Mobile Solution Architecture, Stratix Corp
Dipesh Hinduja, a mobile solutions architect at Stratix, explains that as retailers set out to reinvent their stores transforming the economics of the store…
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