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Marketing News & Media

Holiday sales growth will hit at least 3.8%, claims NRF

October 16, 2019

Holiday retail sales in November and December will increase between 3.8% to 4.2%, compared to 2018, according to the National Retail Federation.

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How to use personalized email to build emotional Intimacy with your brand

James Glover, president and CEO of Coherent Path, explains why retailers need to zero in on the specific types of emotional connections your customers expect…

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Postal mail can play role in reactivating abandoned baskets

October 15, 2019

A Go Inspire Group study reveals marketers may want to revisit the likely dumped postal mail approach when it comes to getting consumers back to abandoned…

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How To: Use AI price optimization for an engaging customer experience

Alexandr Galkin, CEO and co-founder of Competera, explains how AI provides retailers a new chance to fine-tune pricing strategies to a point where they know…

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Survey: Facebook viewed as most personal shopping platform

October 14, 2019

When it comes to discovering products and brands Facebook is tops with consumers, according to a survey from Clinch, an AI platform that leverages data to…

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Personalization can pay off in holiday time, claims study

October 14, 2019

Customers acquired during a previous holiday season are more than twice as likely to convert the next holiday season compared to other customers. That finding…

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Brands need wake-up call on customer experiences

Anders Ekman,V12 president, believes meeting the demands of today's consumers requires a solid grasp on customer data, insights from third-party demographics…

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Thailand retailer deploys Aptos technology to boost merchandise operations

October 8, 2019

Central Group, the largest multiformat retailer in Thailand, is using Aptos Planning technology to improve merchandise planning and inventory operations.

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Target loyalty news tops most-read in September

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Target's newest loyalty program grabbed big attention with Retail Customer Experience readers in September. If you missed that story get the lowdown as well as…

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Handbag retailer launches 8th U.S. store

October 4, 2019

Luxury handbag seller Rebag is opening its fourth New York store, and its eighth in the country, in Garden City, Long Island.

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Kendra Scott taps Oracle Retail to improve inventory management, customer experience

October 4, 2019

Jewelry designer Kendra Scott, which operates 100 stores with over 2,000 employees, is using Oracle Retail technology to better manage inventory, enhance the…

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Creating a unified commerce shopping experience with an O2O strategy

Meyar Sheik, president and chief commerce officer at Kibo, talks about online-to-offline shopping and why it's important to retailers to thoroughly integrate…

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BJ's updates mobile app to enhance shopping experience

October 2, 2019

BJ's Wholesale club has redesigned its app to boost the shopping experience via new features, improved usability as well as a gamification aspect.

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Halloween spend will be robust thanks to social media

October 1, 2019

Social media is expected to influence this year's Halloween spend which is predicted to be near a record-breaking figure.

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7-Eleven on the hunt for innovative products to meet customer expectations

September 30, 2019

7-Eleven will host its second annual emerging brands event in late October in a quest to find the most innovative products for its customer base. The Brands…

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Canadian discount retailer taps Mercatus to drive mobile experience forward

September 30, 2019

Giant Tiger Stores Limited, a Canadian discount retailer, is partnering with digital commerce solution provider, Mercatus, on a mobile app.

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Personalization a key retail focus, reveals study

September 27, 2019

Retailers are doubling down on personalization within e-commerce when it comes to the customer experience as nearly all retail leaders view it as a must for…

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Marshalls goes online, boasts Tinder-like shopping feature

September 27, 2019

Discount retailer, Marshalls, finally has an e-commerce site and said it has added more high-quality inventory and brand name designers to the online inventory.

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Why it's time for brands to prioritize the happiness of millennial shoppers

Brightpearl CEO Derek O'Carroll says brands must work harder to attract buyers and to encourage repeat purchases, particularly from the younger demographic.

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Sephora, Nordstrom are tops in retail personalization

September 20, 2019

Retailers Sephora and Nordstrom landed in the first and second spots, respectively, on Sailthru's third annual Retail Personalization Index that polled 1,50…

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