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Marketing News & Media

Microsoft CEO: Tech intensity will rule retail

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Retailers that have been able to use their data successfully are creating new opportunities for not only customers, but for brands and suppliers, Microsoft CEO…

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Experiential retail: How can screens improve the in-store experience?

by Alex Moulton

Alex Moulton, chief creative officer, Trollbäck+Company, explains why successful screen content is not about optimizing for transactions, but about delighting…

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Southeastern Grocers taps Opterus tech to boost communications

January 14, 2020

Southeastern Grocers Inc., is deploying the Opterus OpsCenter solution to serve as a centralized communications system.

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How would your CFO measure customer engagement and experience?

by Jean Belanger — CEO, Cerebri AI

Jean Belanger, co-founder and CEO of Cerebri AI, zeroes in on how artificial intelligence and a data-driven approach can help brands understand customer…

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Best Walk-Through marketing resources of 2019

We’ve gathered our most popular resources from 2019 to help you with your 2020 marketing strategy.

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Finding the best CX metric for your program

by Howard Lax — Principal Director, CX Consulting, Confirmit

Howard Lax, principal director of customer experience consulting at Confirmit, explains why the best customer experience metric is one that relates to customer…

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How retailers can get a jump start for busy retail seasons in 2020

Rethink Productivity Founder and CEO Simon Hedaux explains why its time to start planning for 2020 and the busy retail seasons ahead.

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How web-based 3D, AR tools enhance the customer shopping experience

Rob Weaver, chief revenue officer at Vertebrae, shares insight on how 3D and augmented reality shopping tools can prevent returns by boosting confidence that…

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Look Back: Top retail customer experience blogs of 2019

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Retail Customer Experience was bursting with great shared insight this year. Here's a look at the top five blogs that captivated readers' attention.

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JRNI CEO on how tech is bridging the digital-to-physical divide in retail

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Retail Customer Experience talks with John Federman, CEO of JRNI, an enterprise SaaS scheduling platform, on why technology must be front and center for all…

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Smile! 3D facial recognition is raising kiosk value

3D facial recognition, well established in China, is in its early stage of adoption in the U.S. Despite privacy concerns, the technology will make transactions…

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Mobile messaging taking deeper root among consumers

December 16, 2019

Consumers are 35 times more likely to open a mobile message than an email from retailers, yet businesses have been slow to provide a mobile communication…

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Aptos study reveals brick-and-mortar still king, BOPIS gaining popularity

December 13, 2019

Consumers in the U.K. and U.S. still prefer the physical store as their shopping channel, as they like to touch, feel and try products before purchase, and…

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Why marketers shouldn't be too quick to switch to virtual-only strategies

Crawford Davidson, managing director, Go Inspire Group, shares insight on data relating to the balance between online and offline shopping and how it will…

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Italian shoe brand writing the book on retail pop-up strategy

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Michele LoPriore, a high-end women's Italian shoe brand, knows all about retail pop-up strategy after popping up in Boca Raton, New York and now Chicago.

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How successful retail advertisers stand out

Martin Kilp, head of apps at Smartly.io, explains why retailers need to truly embrace digital channels now if they wish to be successful in the future.

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Why strategic customer experience initiatives win out over price reduction every time

Ron Lutz, CCO at Miller Zell, shares insight on why it's crucial to drive understanding of your brand and that value is relative and means something different…

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KC barbecue joint serving Nebraska Furniture Mart customers

December 10, 2019

Blind Box BBQ is opening Monday inside Nebraska Furniture Mart at 1601 Village West Prkwy., in Kansas City. The 7,000-square-foot restaurant features a bar…

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Dave & Buster's debuts mobile guest engagement commerce app

December 5, 2019

Dave & Buster's is launching a guest engagement app experience that lets guests tap their smartphones on games, provides instant reloading capability for…

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SMBs want better credit card rewards, benefits

December 5, 2019

While small business credit cards are generally getting high marks from their customers, they are falling short in a key area that involves terms, rewards and…

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