Merchandising Blogs
Shoes of prey: New time versus personalization trade-off
by Chris Petersen — Owner, IMS
A case of when personalized means more than speed of delivery.
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Walmart inventory cuts – 5 ways to make room for the best shoppers
by Bryan Pearson — President, LoyaltyOne
Walmart’s recent attempt to reduce shelf stock has vendors concerned, but the greater consideration should be applied to shoppers. Walmart may be doing so, as…
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Seeking youth, Macy's flagship gets a $400M face-lift. But what of loyalty?
by Bryan Pearson — President, LoyaltyOne
Youth comes but once, but if you are a retailer, it comes continuously. As Macy's continues its three-year strategy to appeal to teen shoppers, a flagship…
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5 'don’ts' and 1 ‘do’ for making the customer experience rich and robust
by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media
Simple, common sense strategies in communicating with shoppers can prove rewarding for businesses and consumers.
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Pop-ups: From temporary to trendsetting.
by Ethan Whitehill — CEO, two west inc
Brands are using pop-ups to create eye-catching and exclusive encounters that shake up their customers’ routines and create buzz.
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Will the future of retail be place, purple fairy dust or prime?
by Chris Petersen — Owner, IMS
The battle for core customers is heating up on many fronts
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Online personal touch can prove as elusive as finding boat sneakers in the fall
by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media
The personal experience can be missing at even the most tenured ecommerce retailers as a search for white sneakers reveals.
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Why retailers' collaboration is more than a win-win, it's a win-win-win
by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media
Collaboration and partnerships between retailers are more common than ever, and that's a great thing for veteran retailers and newcomers launching products.
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Back-to-School: 4 ways retailers can cash in
by Bryan Pearson — President, LoyaltyOne
Retailers need to recognize the event of back-to-school shopping has changed. It’s no longer a mother-child outing shaped by retailers. Now students are…
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Witness: The crumbling tenents of quality customer experience
by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media
Was it a social experiment? No clue, but it clearly wasn't a warm fuzzy consumer interaction.
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The new force at Old Navy: 4 loyalty Lessons from a retail revival
by Bryan Pearson — President, LoyaltyOne
Like a smattering of rhinestones on a pair of skinny jeans, Old Navy has emerged as the unexpected sparkle in Gap Inc.’s performance.
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Retailers enhancing customer experience with interactivity
by Casey Dubbs — Marketing Manager, Horizon Display
A look at why adding interactive digital signage could give retailers a seamless customer experience.
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Five innovative Barcelona retailers creating muy bueno customer experiences
by Bryan Pearson — President, LoyaltyOne
When most people think of Barcelona, the first features that come to mind are its unusual architecture, rich history and Catalan cuisine. But the area is also…
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Don't let 'holiday creep' ruin your retail story
by Andrew Sharpe — Retail Strategist, BRANDSPANK
On the surface, holiday creep may not seem like a problem for retailers, but when you take a closer look, you can see how this phenomenon contributes to the…
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Retail co-op can provide out-of-the-park benefits for all
by Greg Swistak
Major brands in certain circumstances are willing to provide free resources to retailers in the form of co-op dollars.
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How to add additional value to your products
by Doug Fleener — President and Managing Partner, Dynamic Experiences Group, LLC
How retail associates handle and present products to customers adds to, or reduces, the perceived value.
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Whole Foods’ paycheck may hinge on prices
by Bryan Pearson — President, LoyaltyOne
People buy at Whole Foods because it stands for more than food, so simply dropping prices doesn’t solve its perception issue.
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Why certification matters
by Greg Swistak
Among the many considerations buyers should bring to the table when selecting a designer and manufacturer for their next cart or kiosk are the certifications…
read nowModular construction and ROI
by Greg Swistak
In my last post, we talked about a few of the advantages of integrating modular construction into building projects for retailers, foodservice operators and…
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Pay no attention to the man behind the curtain
by Jeff Weidauer — Vice President, Marketing & Strategy, Vestcom International, Inc.
The Grocery Manufacturers Association (GMA) has a new website called The Facts About GMOs. I’ve spent time reading through the various articles and op-eds…
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