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Omnichannel News & Media

Chico's adds live help to its e-tail sites

by James Bickers — Editor, Networld Alliance

August 24, 2009

Chico's, which operates three online retail brands (www.chicos.com, www.soma.com and www.WhiteHouseBlackMarket.com), is adding an integrated live help…

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Hands-on review: Best Buy's Twelpforce

by James Bickers — Editor, Networld Alliance

The electronics retailer is using Twitter to connect customers to an army of tech experts. How well does it work?

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Luxury retailers need to personalize the online experience

by James Bickers — Editor, Networld Alliance

August 13, 2009

Shopping a luxury retailer is a singular experience — the setting, the products, the (hopefully) excellent service. But most of those things go away when…

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Thomas Pink, Warehouse merge channels with BT

by James Bickers — Editor, Networld Alliance

August 12, 2009

British luxury shirt maker Thomas Pink and high-street retailer Warehouse have implemented the BT Expedite multi-channel solution to link their online and…

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Best Buy turns Sunday circulars into interactive 3D demos

by James Bickers — Editor, Networld Alliance

August 6, 2009

Electronics retailer Best Buy has quietly unveiled a new interactive domain, www.BestBuyin3D.com, which turns the company's Sunday circulars into impressive…

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Home Depot channel VP: 'We're going to come into the 90s'

by James Bickers — Editor, Networld Alliance

August 5, 2009

Getting retail channels integrated is not easy, and that's precisely why so many retailers haven't fully done it yet. Home Depot's specialty channel VP Michael…

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Intelligent online marketing boosts purchases by 25 percent

Marketers must employ direct digital marketing strategies that demonstrate an understanding of how consumers use technology to make purchases.

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Is Radio Shack rebranding as 'The Shack'?

by James Bickers — Editor, Networld Alliance

August 2, 2009

Founded in 1921, Radio Shack is one of the oldest retailers in the electronics space, beginning its life as seller of high-end amateur radio gear.

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Real-time purchases take to the skies

by James Bickers — Editor, Networld Alliance

A new program allows airlines to conduct catalog sales transactions while in mid-flight. But will travelers want to shop in the air?

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Mass Connections brings real-time promotional alerts to shoppers

by James Bickers — Editor, Networld Alliance

July 16, 2009

Mass Connections, a California-based marketing company, announced in a press release the launch of its "Consumer Alert" program, a framework that allows…

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Nielsen survey: Most people trust online product reviews

by James Bickers — Editor, Networld Alliance

July 8, 2009

Notable exceptions notwithstanding — Tuscan Whole Milk, anyone? — it appears that most shoppers trust online product reviews.

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HSN transformation a success, so far

July 5, 2009

Multichannel News: It was two years ago this month that HSN CEO Mindy Grossman completed what she hoped would be a transformation of the second-largest home…

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Staples Canada to implement live agent assisted selling

July 5, 2009

CHICAGO — ClairVista announced today that Staples Canada, a 300-store division of Staples, Inc., is implementing ClairVista's Live Expert system for its Live…

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Urban Outfitters expands mobile marketing efforts

June 29, 2009

GREENBELT, Md. — Urban Outfitters announced it has selected Acuity Mobile as its mobile marketing provider to extend its experience into the mobile world.

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CVS testing virtual gift cards

June 28, 2009

Progressive Grocer: CVS/pharmacy last week launched a new e-gift card program that offers its customers the convenience of purchasing personalized gift cards…

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Fighting online shopping cart abandonment

While most e-commerce sites measure conversion, many do not take a structured and proactive approach to abandonment.

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In-store uses for smartphones

June 25, 2009

ClickZ: In the e-commerce world, we're all figuring out what multichannel applications can be built for this new breed of phone. Amazon and others let you buy…

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Supermarkets intensifying online non-food push

June 18, 2009

Retail Week: Supermarkets look likely to steal a further slice of general retailers' sales as both Tesco and Sainsbury's revealed plans to extend their…

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Making mobile work for retail marketers

Mall operator General Growth Properties is experimenting with SMS-based communication as a way to build loyalty and drive sales.

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Apple receives patent for media distribution kiosk

by James Bickers — Editor, Networld Alliance

Will the wireless-enabled device bring iTunes into retail shops and airports?

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