RCE Podcast episode 6: The Chick-fil-A debacle and how retail is becoming more political

Wednesday's "appreciation day" set sales records at Chick-fil-A, and polarized an awful lot of people in the process. Meanwhile, other retailers have come out…

Retailers mining data to offer tailored customer experiences

August 2, 2012

New software is available to help retailers figure out what makes consumers buy rather than browse.

Solution combines social media, online shopping

July 25, 2012

As if showrooming hasn't gotten easy enough, a new app is available to help consumers get not only their  friends' recommendations as they shop, but theWajam…

Macy's novel approach to rolling out mobility in 800 stores

by Chris Petersen — Owner, IMS

Unless you have been living under a rock lately, you'll know that showrooming is one of the hottest topics in retailing. Consumers are increasingly using their…

Five ways to lose your Facebook business page fans

by Bob Phibbs — CEO, The Retail Doctor

Creating a Facebook business page for your small business and then growing your fan base has become a focus for many businesses and has the potential to be a…

RCE Podcast episode 4: Mobile retail marketing and Walmart's innovative approach to back-to-school

The mobile phone brings with it an almost infinite array of possibilities for retail marketers, but new innovations bring new concerns about ethical marketing…

Forecast: Women's clothing sales, online chatter about discounts to surge in Q3

July 19, 2012

In-store sales of women's clothing are expected to see a 9.2 percent increase in the third quarter of 2012, according to a just-released IBM analytics-based…

Feet in the lettuce: The curious incident of employees, social media and a brand

How three employees, one smartphone and a social website threw a major company into crisis mode

Study: One in 10 smartphone owners have written a review while in-store

Mobile and social customer experience strategies are becoming more important than ever for brands.

Why don't the old customer service ways work anymore?

by Micah Solomon — president, four aces inc

"Why don't the old ways work with customers anymore?" I hear this question frequently when I'm speaking at a business event or starting a new customer service…

Report: Mobile retail commerce rises in second quarter, social shopping drops

July 16, 2012

Mobile shopping rose while social media sales fell, providing an indication of where U.S. retailers may invest in order to capture the attention and loyalty of…

Meet your new gift registry: Pinterest

I'm planning a party for my younger sister. Usually, I flip through magazines or ask friends for ideas. However, this time I went straight to Pinterest.

Klout: More social influence equals a better customer experience?

by Colin Shaw — Founder & CEO, Beyond Philosophy

I was very interested to see that organizations are starting to provide a better customer experience to people that have more social influence. You may have…

Retail Customer Experience Executive Summit adds 3rd day for Social Media Bootcamp

July 5, 2012

RetailCustomerExperience.com is adding a third full day, focusing on helping retailers navigate social media, to its annual Retail Customer Experience…

Four retailers who translated social media into revenue

Marketing pros give tips on what to do with all those fans and followers.

Social relevance as more than a pet project

by Bryan Pearson — President, LoyaltyOne

Today, when merchants consider social media, many think of a few key terms: Listen! Word of mouth! Viral marketing! But the most important consideration to…

Microsoft patent hints at retail ads based on consumer mood, tone of voice

June 15, 2012

In a move that some may believe is an invasion of privacy, Microsoft is trying to predict consumers' moods, according to geekwire.com. The website recently…

Vancouver mall customers now shopping via Facebook

June 14, 2012

A Vancouver shopping destination, Park Royal, has added a way for customers to browse products on its Facebook page.

The seven reasons independent retailers go broke

by Bob Phibbs — CEO, The Retail Doctor

When I was first starting my retail consultancy business back in the 90?s, independent retailers dreaded the arrival of retail super chains like Walmart in…

How retailers can get better ROI from Facebook Open Graph 2.0 and Timeline

Open Graph 2.0 allows for actions and expressions that were previously unavailable.