Personal is a big want for consumers, reveals data

July 12, 2019

A majority, 78%, of consumers are more likely to shop at retailers and brands providing a personalized experience, and 73% of online shoppers are likely to…

Rite Aid teams with Adobe on digital transformation strategy

July 11, 2019

In a quest to deliver a personal and connected health and wellness experience for shoppers, Rite Aid is deploying the Adobe Experience Cloud. The technology…

Report: Consumers expect personal, seamless experience

July 10, 2019

When it comes to the retail experience, more than half of consumers, 66%, care more about the experience than about product or service price, according to the…

Retailers behind in personalizing the retail experience, claims study

July 9, 2019

Nearly half, 44%, of retailers, have made no progress in customizing the in-store shopping experience and today's digital natives love brick-and-mortar more…

The problem of personalization in retail marketing

Kristin Hambelton, CMO, Marketing Evolution, discusses the disconnect between what retailers believe is happening with retail customer marketing and what's…

Why it's time to drop the 'e' in e-commerce

Bryan Forbes, vice president, strategy and planning, IN Marketing, believes it's time to give shoppers new ways to experience products.

5 ways to ensure the store appeals to high-powered senior shoppers

Geoff Gross, founder and CEO of Medical Guardian, offers insight on how senior-focused shifts by top national retailers illustrate the importance of this…

Food is a big part of summer retail activity, reveals study

July 2, 2019

When it comes to retail spending in the summer months it's all about food and consumers still prefer the physical retail environment overall.

Consumers view retail tech as experience booster

June 28, 2019

Shoppers are embracing retail technologies as they are proving to boost the shopping experience and make the shopping experience easier.

VR transforming brick-and-mortar CX but not how you'd expect

David Rich, CEO at InContext Solutions, writes that the key to successful virtual reality is delivering the experience before customers ever set foot in a…

FriendShip drives loyalty, in-store visits with Paytronix digital CX platform

June 27, 2019

FriendShip has increased in-store visits by 5% and has seen gas purchases jump 18% it said, due to targeted pump-to-store marketing created by Paytronix as…

Survey: Most Gen Z shoppers using Buy Online Pickup In Store

June 26, 2019

Package Conceirge, a provider of automated locker solutions, has released findings about the shopping behaviors of adults aged 18-25 years old. Among the…

A great time to be a consumer, say retail leaders

June 26, 2019

Today's shoppers are not only "nuanced in their expectations," but are in the driver's seat of the retail transacation, according to industry leaders that…

Report: Brands not understanding shopper needs

June 25, 2019

There's still a big disconnect between shoppers' needs and what brands understand when it comes to those needs and providing a friction-free buying experience.

Consumers love exceptional service, will jump ship for it

June 25, 2019

Two-thirds of consumers will jump ship to another brand if that brand is providing the best experience.

Creating an experience beyond shopping

Roger Bannister, business development director at Timico, explains why retailers and brands, whether physical or online, must create an experience that goes…

Retail sales rosy in May

June 18, 2019

The American consumer is busy shopping, shopping and shopping and the result is healthy May sales data after a sluggish April.

Retailers have lots of data but little direction, reveals research

June 18, 2019

Retailers are collecting needed data, but one in three marketers don't know what to do with it, according to a Clicktale study.

Alternative and cashless payment acceptance grows, but security remains a concern

June 13, 2019

Consumers are open to embracing payment options such as wearables and smartphones, but they have high levels of concern about being able to secure such…

Father's Day spend to hit all-time high, predicts NRF

June 12, 2019

Spending on dads this year is expected to break the record books, with an all-time high of $16 million being doled out by consumers.