Holiday surge: 3 reasons why maps bills might double for retailers

Retailers can expect nearly a 20% increase in online traffic during the holiday season. While increases like this can lead to more revenue, financial gains can…

How are returns management trends impacting customer experience?

by Rich Pirrotta — Executive Vice President, Americas, ReBound

Shifting customer expectations have played a major role in reshaping returns management. Online shoppers expect convenient, hassle-free return options and…

Navigating the evolving retail landscape: Meeting consumer expectations

by Jason Ten-Pow — CEO, OnrCX - BespokeCX - OnResearch

To remain competitive, retailers must provide a smooth omnichannel experience, allowing customers to transition effortlessly between websites, apps, and…

Why customer messaging is the gift of the holiday season for retailers

by John Kim — Co-Founder and CEO, Sendbird

Personalized and owned communications makes the shopping experience not just transactional but a relationship-building exercise between brand and consumer.

Maximize return on ad spend with smart channel diversification

by Elery Pfeffer — CEO & Founder, Nift Networks

As the marketing landscape evolves, those willing to explore new channels will reap substantial rewards.

Unwrap more sales: 3 tactics to reduce cart abandonment

by Tim Marshall — Vice President, Retail Partnerships, Syndigo

When it comes to e-commerce, simplicity is a best practice. You want an easy-to-navigate user experience, with clean, clearly visible buttons and as few touch…

Convergence of AI and IoT: 3 real-time applications where event-enabled approach to AIoT makes a difference

by Edward Funnekotter — Chief Architect and AI Officer, Solace

Event-enabled AIoT brings game changing benefits to retail customers and employees in three areas: in-store, through customer service channels and in the…

Retailers risk overwhelming customers with holiday shopping messages

by Pini Yakuel — Co-founder and CEO, Optimove

The pervasive question for retail marketers is as follows: Are you prepared to engage your customers with precision and empathy, or will your messages…

6 types of e-commerce fraud threatening online shopping

by Ralph Tkatchuk — Data Security Consultant, Freelance

To stay ahead of the threats, protect their revenue and preserve customer loyalty, retailers need to take a comprehensive approach to tackling fraud.

A better retail customer experience starts with a better employee experience

by Assad Lazarus — Chief Commercial Officer, Purchasing Power

By addressing team members’ core concerns retailers can lay the groundwork for an in-store experience that keeps customers returning.

Using AI to craft hyper-personalized customer experiences for luxury brands

by Vikas Krishan — Chief Digital Business Officer, Altimetrik

Against the backdrop of heightened customer expectations, brands need to go beyond traditional e-commerce sites, blanket marketing emails and generic social…

Making customers happy isn’t just part of a transaction, it’s a never-ending responsibility

by Brian Higgins — Chief Customer Experience Officer, Verizon

One of the first steps a leader should take to improve the customer experience is to commit to being a loyalty company, instead of a transaction company.

From storefront to screen: A modern retailer's guide to leveraging technology for success

by Taylor Harnois — General Manager, eTailPet

By establishing a robust online presence, implementing effective loyalty programs and leveraging the power of social media, retailers can not only survive but…

Rising above the noise: Stimulating in-store buying, strengthening customer relationships

by Gail van Dijk — Head of Global Marketing, Communisis

Why retailers need to conduct a behavioral intervention, one aimed at moving the focus from messaging to action.

The future of retail: Embracing cashless transactions, enhanced connectivity

by Stephen Kowal

With the rise of cashless payments and innovative app-based payment services, the issue of in-store connectivity becomes crucial. It will require implementing…

Small stores, big footprint: 3 ways retailers can leverage digital tech to optimize small spaces

by Greg Jones — CEO, tutch

While digital technology has arguably driven shoppers away from physical stores, it also holds the key to bringing them back. By integrating digital elements…

E-commerce security is about smarter doors, not more locks

by Dan Pinto — CEO, Fingerprint

Genuine users shouldn’t carry the security burden of elaborate password requirements and multiple login steps. Retailers must assume more responsibility.

Robots transforming how customers shop, early adopters reaping benefits

by Caitlin Allen — SVP of Market, Simbe

The integration of robots in retail is not just a passing trend—it’s the future. Shoppers, especially frequent ones, are demanding more from their retail…

The endless aisle: A labyrinth of choice or a paradise of possibility?

by Roland Gossage — CEO, GroupBy

By embracing AI-first search and product discovery technology, retailers can transform the endless aisle from a labyrinth of overwhelm to a paradise of…

Best practices to transform retail order management with AI right now

by Darpan Seth — CEO & Cofounder, Nextuple

To be successful in a highly competitive global retail environment, brands must anticipate customer needs, optimize order promising and inventory management…