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Contributors

Kaitlin Pettersen
Global Customer Support Director
Elery Pfeffer

Elery Pfeffer is the CEO & Founder of Nift Networks, a marketplace transforming how consumers discover and engage with brands. HelloFresh, Liquid I.V., Thrive Causemetics, Tripadvisor, and Afterpay have partnered with Nift to get exclusive access to millions of unique, super-engaged customers and reliably hit acquisition goals. Under Elery’s leadership, Nift has more than doubled annually. Previously, he co-founded Pursway, serving Fortune 500 clients. Elery holds a degree from Tel Aviv University and was a research fellow at Harvard. 

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Christian Piller
Christian Piller is co-founder and Chief Commercial Officer of Pollen Returns, a technology-led business that empowers D2C retailers to leverage their current inventory for better planning and capital utilization through quicker recovery of returns. Pollen’s technology plugs into existing logistic ecosystems, requires no box or label, and orchestrates the first “door to warehouse” return pickup at no additional cost to the retailer. Pollen Returns is a venture-backed company that is currently available in any US market and will be expanding overseas to Europe in the near future.
Dan Pinto

Dan Pinto is CEO and co-founder of Fingerprint and brings over a decade of experience in tech. In 2014, Dan co-founded Machinio, a search engine for used machinery, which was later acquired by NASDAQ:LQDT in 2018. After this success, he co-founded Fingerprint, the world’s most accurate device identifier, which has raised over $77 million since its first funding round in 2020. Fingerprint currently employs over 100 people and is dedicated to solving the complex issue of online fraud.

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Richard Piper
Business Development Director at Webloyalty
Rich Pirrotta

Rich Pirrotta is a senior transformational leader with extensive board-level experience in technology, manufacturing, and professional services, having worked globally across 35+ countries. He currently serves as the Executive Vice President, Americas for ReBound, the leading global returns management specialist. By combining integrated returns software with an extensive logistics network, ReBound optimizes and manages the entire returns lifecycle. ReBound is part of Reconomy, the circular experts.

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Jean-Christophe Pitié

With over 20 years of experience in international marketing and partnerships, Jean-Christophe Pitié helps businesses accelerate digital transformation. At Microsoft, he led key initiatives including the launch of Microsoft 365, the company’s cloud shift, and the Microsoft Stores business. Now as Chief Marketing and Partnerships Officer at Contentsquare, he drives global demand, expands the partner ecosystem, and delivers actionable customer experience insights worldwide.

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Todd Pollak

Todd Pollak is Marqeta’s Chief Revenue Officer, responsible for leading the company’s go to market teams, overseeing the company’s revenue strategy, how it positions itself in the industry, serves prospects and supports customers. Before Marqeta, Pollak spent four years at Ancestry as Chief Commercial Officer, overseeing the company’s marketing, product strategy and commercialization teams. Before Ancestry, he spent 13 years at Google serving as managing director in the financial and retail sectors.

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Alexandra Popken

Alexandra Popken is the Vice President of Trust & Safety, the leading content moderation service combining the power of AI and humans to keep online communities and brands safe from the risks of user-generated content. Popken joined the WebPurify team in the beginning of 2023 after working at Twitter for nearly a decade as Senior Director of Trust & Safety Operations, leading a global team that spanned the consumer and monetization sectors, and is committed to equipping companies across all industries with the necessary trust and safety knowledge to further protect its users.

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Kosta Popov
Kosta Popov, CEO and founder of Cappasity — the company providing an easy and scalable platform for creation, embedding and analysis of 3D and AR content — has 20+ years of experience and a successful track record as a software company CEO. Kosta is an expert in 3D technologies, SaaS solutions and mobile applications and was named one of the top innovators by Intel Software.

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Vipin Porwal

Vipin Porwal is the CEO and founder of Smarty, a premier shopping app. He is an entrepreneur with 20+ years of experience in finance and consumer technology and a background in software development. Previously, he founded the influencer marketing platform SocialMob.com, which catered to big brands like AOL and Huffington Post. Smarty and Smarty+ collaborate with over 6,000 U.S. retailers, such as Target, Walmart, and Best Buy. Porwal also founded SmartRx, a prescription discount card that offers premium health savings related to office visits, telehealth, pet meds, and more.

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Sharat Potharaju

Sharat Potharaju is the Co-founder and CEO of Beaconstac, responsible for crafting the overall strategy and execution. Sharat is dedicated to achieving Beaconstac’s vision to enable digital connection with every physical object and place on the planet. Prior to his entrepreneurial career, Sharat spent a few years working in investment banking at Merrill Lynch in New York. Sharat holds a master’s degree in engineering management from Duke University and a bachelor’s degree in engineering from the Indian Institute of Technology (IIT) Madras.

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Ryan Powell

Prior to his role at Insite AI, Ryan served as Vice President of Merchandising and Category Management at Symphony RetailAI Solutions.

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Lisa Powers
Lisa Powers is associate UX Director at Capgemini Americas with more than 20 years of professional experience in the digital interactive industry. Her expertise spans design, user experience, customer experience strategy and research across industries including automotive, finance, manufacturing, retail, non-profit, media, and utilities.

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Simon Powley

Currently role includes:
End to end management of the Global Retail Self-Service business, leading a global team responsible for:
- Business Strategy and Growth
- G2M Strategy, 
- Product Strategy & Lifecycle Management (HW/SW), 
- Pre-sales/Solution Specialist Teams
- Consulting Practice

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Ankur Prasad

Prior to that, Ankur was the Head of Marketing for the Amazon Appstore, a division that he doubled over the course of 3 years. Ankur first joined Amazon to kick off developer marketing efforts for Amazon Appstore where he helped grow the number of apps and games distributed by the Appstore from 20K to 500K. Before Amazon, he led the creation of Microsoft’s first incubator program for student entrepreneurs. He has a Masters in Management Sciences from Stanford University with a focus on strategy and entrepreneurship.

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Archita Prasad

As Chief Executive Officer for Strategy at UPS Capital, Archita develops and implements corporate strategy, leads growth initiatives, and leads the ongoing digital transformation journey. She has more than 20 years of experience as a senior leader in business strategy and transformation, change management, and organizational strategy planning. She holds a Master of Business Administration from the Indian School of Business (ISB) in Hyderabad, India and a Bachelor of Electrical Engineering from the University of Mumbai.

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Gerry Price

Gerry Price is President and CEO, North America of The Look Company, creators of large-scale visual branding for big box and chain retailers, as well as sports and event environments. He has 35 years of C-level leadership experience and now coaches other leaders to defy the status quo and exceed the possible. Gerry has worked around the world, including in North America, Europe, Asia and the Middle East.

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Gideon Pridor

Gideon Pridor is the Chief Marketing Officer at Workvivo, the employee experience platform acquired by Zoom. Pridor is a veteran marketing leader with a track record of growing disruptive startups into global leaders that redefine their markets. Before Workvivo, Pridor was VP Marketing at TravelPerk, one of the world’s fastest-growing SaaS companies, Perfecto (acquired by Perforce), and others. Pridor is a frequent speaker at industry events, an HR tech enthusiast, and a startup mentor helping companies build their story and tell it to the world.

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