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Assisted Selling News & Media

Pay-at-pump boasts potential to drive retail sales

December 3, 2019

The majority of consumers are open to new experiences when they pay at the pump, which could provide significant revenue opportunities for retailers, according…

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Sensory experiences boost sales by 10%

December 3, 2019

Mood Media has recently conducted a study entitled "Quantifying the impact of sensory market," which showed that sensory marketing techniques such as displays…

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Social media influence on holiday sales greater than ever

November 29, 2019

This holiday season will reveal a greater influence from social media when it comes to consumer purchases, according to a Dynata study commissioned by…

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Examining the state of voice shopping

Matt Lang, strategy director, and Will Hall, chief creative officer, of Rain, examine all that's been happening with voice retail technologies this year.

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Footwear brand taps Frank Mayer and Associates for innovative wall display

November 25, 2019

Footwear brand, Dr. Martens, is deploying an innovative shoe wall display at select Journeys stores nationwide. The display features music-themed graphics and…

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Augmenting the retail customer experience

Taras Kovalchuk, XR practice leader at SoftServe, explains why as retailers seek the means to become truly omnichannel, AR can enhance the customer experience…

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How To: Making 3D the foundation of immersive e-commerce experiences

Garrett Eastham, chief data officer at Vertebrae, shares how retailers, given the importance of 3D, are embarking on immersive commerce initiatives but need to…

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What undergarments reveal about the human psyche and what it means for retail

Linda Jeo Zerba, founder of Big Squirrel, believes the undergarments product category can tell a lot about the new reality under which brands are operating.

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Zulily debuts price comparison tool, offers to match Amazon, Walmart holiday sales

November 6, 2019

Online retailer Zulily is offering a comparison tool that let shoppers review its prices against major competitors, including Amazon and Walmart, and will…

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Understanding the terms of engagement for in-store technology

Paul Chapuis, founder and CEO of OnQ and Converge Retail, says all too often, in-store retail technology is treated as a check-box item. But simply dropping a…

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How AI-driven discounting leads to more effective customer engagement

Jonathan Treiber, co-founder and CEO of RevTax, says it's time artificial intelligence made its impact in retail, just as it has with the travel, auto and…

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5 strategies for combating pressure at the shelf

Missy Pydo, vice president of client development, Inmar, shares insight on why retailers, aiming to boost success of a brand at shelf, should walk before they…

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Talking With: Quantum Metric CEO Mario Ciabarra on all things mobile commerce

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

The mobile device is fast becoming the retail storefront for today's shoppers and they are not only expecting a seamless, frictionless mobile customer…

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Research reveals coupons and offer codes improve personalization

Dan Slavin, CEO and co-founder of CodeBroker, examines research findings on coupon and offer personalization and why rretailers must maintain control to…

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Toys R Us e-commerce presence gets a new life thanks to Target

October 23, 2019

While no longer a brick-and-mortar player after going bankrupt, Toys R Us is partnering with Target to relaunch an e-commerce channel, ToysRUs.com, giving the…

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The beauty of geofencing: Personalizing the "call to action"

Casey Gannon, VP of marketing, Shopgate, shares insight on why geofencing is an effective way to reach customers, based on their location, to incentivize them…

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Macy's home to fast casual restaurant

October 21, 2019

Potbelly Sandwich Shop will open in four Macy's department stores via a multi-unit franchise deal with the retailer.

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Survey: Facebook viewed as most personal shopping platform

October 14, 2019

When it comes to discovering products and brands Facebook is tops with consumers, according to a survey from Clinch, an AI platform that leverages data to…

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