Consumers shopping earlier, physical retailers top favorite

November 22, 2019

Not only are consumers shopping earlier this year — well before Thanksgiving thanks to retailers launching holiday sales as Halloween hit — they're very likely…

Why the in-store shopping experience is irreplaceable

There’s no denying the shopping experience has truly transformed over time. However, it’s important to appreciate that the in-store shopping experience is…

Presented by RetailCustomerExperience.com

How digital marketers can drive CX in the mobile-first era

Maria Marinina, digital marketing manager, Iflexion, explains why moving on to mobile-centric CX is a priority and the next logical step.

Online holiday spend will hit all-time high, claims Adobe Analytics

November 20, 2019

Online consumer spending will hit $143.7 billion this holiday season, a 14.1% increase compared to Novemer and December of 2018. And, for the first time, each…

Consumer adoption of apparel rental services remains low, claims survey

November 20, 2019

While there are more apparel rental options for consumers, actual consumer adoption is lagging, according to a CGS 2019 Future of Fashion & Retail Consumer…

How retailers can fine tune the click-and-collect experience for shoppers

While much has been written about brick-and-mortar retailers’ continuing fight for market share with online competitors, data on continually evolving consumer…

Presented by RetailCustomerExperience.com

Consumers are loving text engagement

November 19, 2019

Forget the email, marketers. Consumers are all about the text message as the mobile communication channel boasts six times the engagement of digital…

IKEA measures DOOH effectiveness with Russ Outdoor

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

One great challenge with digital-out-of-home or any other form of advertising is how one can measure the true effectiveness of the campaign. How can you…

Optimizing human flow: Rethinking retail with data and experiential marketing

Anthony Coppers, founder and head of innovation at Gradient, shares insight on why when retailers bridge the connection between offline and online, in an…

Consumers embrace mobile banking, but still value branches

November 18, 2019

An increasing number of consumers are using mobile banking, yet the vast majority still consider branch locations an important part of their banking…

What undergarments reveal about the human psyche and what it means for retail

Linda Jeo Zerba, founder of Big Squirrel, believes the undergarments product category can tell a lot about the new reality under which brands are operating.

Mobile powering early holiday shopping surge, claims study

November 13, 2019

Adobe Analytics reports holiday shoppers have spent $19.7 billion so far, a 17.5% increase from a year ago. 

Gen Z influencing household spend, reveals NRF report

November 12, 2019

Today's Generation Z (those born in 1995 or after) is having a greater impact and influence on household spending, according to the National Retail…

Digital branding important to retail consumers, claims report

November 12, 2019

Consumers are all about a brand's digital media presence and expect product inventory to be real-time. User-generated ratings and reviews are also gaining…

Achieving the benefits of a retail sustainability strategy

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

JoAnn Martin, vice president, industry strategy and market development, at JDA Software, explains how and why sustainability is now a top strategy for…

Consumers will be busy shopping this holiday season

November 11, 2019

A Tinuiti research report reveals consumers will be bullish on holiday spend this year, with Gen X shoppers likely spending the most. The research, which…

A mobile advertising holiday roadmap for retailers

Kate Burn, global marketing manager at Shuttlerock, explains how brand success depends,in part, on visually dynamic and engaging ad creative, especially video…

Store appearance, loyalty, associate engagement top October reads

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

The top read retail customer experience articles last month ranged from insight on customer loyalty to artificial intelligence and why brands need a wake-up…

Why your customer experience must mirror your retail culture

Joe Schultz, vice president of sales, Harbor Retail, discusses why company culture has a greater impact on a brand's customer experience than one may think and…

Understanding the terms of engagement for in-store technology

Paul Chapuis, founder and CEO of OnQ and Converge Retail, says all too often, in-store retail technology is treated as a check-box item. But simply dropping a…