When will retailers wake up and smell the CLV?

When will retailers wake up and smell the CLV?

Peter Fader, professor of marketing at the Wharton School of the University of Pennsylvania and co-founder of Zodiac, explains why a truly customer centric company is one that aligns iproducts and services around the wants and needs of its most valuable customers. In other words, it's about using customer lifetime value (CLV) metrics.

A look at trends taking over retail in 2017

A look at trends taking over retail in 2017

To keep up with shopper expectations, it's more important than ever for retailers to enhance and integrate the physical and digital. As we move further into 2017, the retail world will see a reversal of some previous trends and the emergence of others.

IoT proving valuable in driving customer experience, savings and operational efficiencies

IoT proving valuable in driving customer experience, savings and operational efficiencies

Retailers not using Internet of Things technology may soon want to investigate its potential given big opportunities to boost the customer experience and save big bucks.

The future of retail: Thinking small

The future of retail: Thinking small

Leading retailers are beginning to make sweeping changes to keep up with consumer demands. In the past six months retailers like Amazon, Target and Kroger have taken public and deliberate steps to "think small" by focusing on online shopping and opening smaller brick and mortar stores. This monumental shift is the future of retail.

How To: Improve digital product content to boost customer experience, sales

How To: Improve digital product content to boost customer experience, sales

Today's retailers are missing out on sales due to a poor digital product content strategy which not only results in a weak customer experience but puts a dent to the brand in most cases.

4 ways to retain infrequent retail customers

4 ways to retain infrequent retail customers

As most business owners know, the cost of acquiring a new customer is much higher than retaining a current buyer. It's why companies put a lot of effort into retention marketing. But what happens when those current customers are buying less frequently?

Kagan: Fixing your app to improve customer experience

Kagan: Fixing your app to improve customer experience

Bottom line, smartphone technology and apps are an incredible way to reach customers in new and creative ways. Use technology in new ways to give the customer what they want and that will improve customer retention. However, developing a great app is more complicated than many know.

Forget just selling products: Customer experience is king

Forget just selling products: Customer experience is king

In a world where anyone can whip up an e-commerce site and begin selling in a matter of hours, merely taking products to market just isn't good enough anymore. Consumers are surrounded with options, so retailers need to find better ways to turn those browsers into repeat customers.

Easing the pain of shipping: 5 tips to optimize shipping solutions

Easing the pain of shipping: 5 tips to optimize shipping solutions

For many customers, online shopping is exciting (or, at the very least, more enjoyable than leaving the house to visit a store). Actually, receiving the product is even more exciting. But that time in between the purchase and its arrival? Not so much.

Why a customer-centric retail model is key to beating digital competition

Why a customer-centric retail model is key to beating digital competition

Rental car companies can effectively respond to competition by adopting the successful strategies and best practices digital retailers use to engage customers by offering a richer, customizable and frictionless experience.

Don't miss: Live webinar on how in-store customer experience starts and ends with the network

Don't miss: Live webinar on how in-store customer experience starts and ends with the network

With today's consumers tapping devices before they hit a brick-and-mortar or hop online to shop, retailers need to ensure apps are performing well and the store network can support the expected in-store digital experience.

Bloomingdales, Altar’d State share associate training success stories

Bloomingdales, Altar’d State share associate training success stories

The two retailers are tapping a gamification-focused employee training platform and achieving way beyond a more knowledgeable workforce.

5 key distributor opportunities in an omnichannel world

5 key distributor opportunities in an omnichannel world

For today's consumers, omnichannel is their "new normal." They now shop and purchase anytime and everywhere. What this means for traditional retailers is that they must become more flexible and "seamless."

Why retail Is the ultimate social platform

Why retail Is the ultimate social platform

The impulse to socialize at the market lives on — witness the late 20th century phenomenon of "hanging out at the mall," or the 21st century rise of farmers markets and pop-up shops in the most densely urbanized settings.

The art of balancing workplace automation

The art of balancing workplace automation

The buzz about bots is on the rise. No, not the all-knowing Isaac Asimov supercomputers. The 1-800-number variety that never seems to detect any urgency in the phrase "I'd like to speak to a person."

3 compelling reasons to attend ICX Summit in June

3 compelling reasons to attend ICX Summit in June

The opportunity to learn from best-in-class CX deployments, insight on the latest of Internet of Things and how best to build the customer experience are just three of nearly a dozen reasons to attend the upcoming ICX Summit.

Amazon's Treasure Truck banking on retail consumer whimsy

Amazon's Treasure Truck banking on retail consumer whimsy

While the New York Times describes Amazon's Treasure Truck as another of Amazon's "puzzling retail experiments," it can be viewed as Amazon's continuing effort to refresh retail by trying innovative approaches.

FastCasual's parent company launching FoodTruckOperator.com

FastCasual's parent company launching FoodTruckOperator.com

Networld Media Group will launch FoodTruckOperator.com on April 1. It will cover industry trends and news, profile business owners and explore the technologies and tools available to help operators grow their businesses.

Kohl’s CTO on personalizing customer experience and how data plays a big role

Kohl’s CTO on personalizing customer experience and how data plays a big role

When it comes to creating a ‘MEaningful’ customer experience, Kohl's is relying big time on data to understand customer behavior and craft a personalized experience.

Macy's, Wal-Mart chiefs: Customer experience is all about people

Macy's, Wal-Mart chiefs: Customer experience is all about people

People are the secret to retail success and creating a customer experience for the 21st century means retail industry must transform its approach to lure new talent into the store.

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Surviving the retail revolution: 2018 will be a wild ride