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Loyalty Programs News & Media

Walmart teams with Pawp on membership perk

May 31, 2023

Walmart is adding a pet telehealth perk to its Walmart+ membership program that will give subscribers one year of free access to the virtual service's pet…

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Tanger Outlets taps Coniq to power customer personalization

May 31, 2023

Tanger Outlets is tapping Coniq, a loyalty platform provider, to drive enhancements that empower its diverse roster of retail partners to deliver personalized…

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7 simple keys to customer loyalty

by Alicia Lavay — Executive Director, ICX Association

ICX Association Executive Director Alicia Lavay shares 7 principles to help build customer relationships that last a lifetime. The ICXA's annual Customer…

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The name of the game is customer retention, not acquisition

by Jay Kulkarni

The time is now for all attention to be on customer retention over acquisition.

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Unilever Canada debuts rewards app

May 15, 2023

Unilever Canada has launched a loyalty app called Leap Rewards aimed at helping consumers save money on purchases of responsibly made brand products while…

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3 ways to build stronger brand loyalty in today’s digital world

by Elissa Quinby

When it comes to customer acquisition and fostering loyalty retailers need to take advantage of all the digital tools available.

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Ikea debuts business member loyalty program

May 2, 2023

Ikea is offering business members discounts, design support and other resources as part of a free loyalty program focused on small businesses.

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True Religion debuts loyalty program

April 14, 2023

True Religion is launching a loyalty program as part of its digital-first direct-to-consumer strategy and to build deeper relationships with customers.

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The new brand loyalty: How CX value is becoming a powerful brand differentiator

by Elizabeth Tobey — Head of Marketing, NICE FluenCX, NICE

Today's customers are no longer blind brand loyalists, at least not in the ways we once defined loyalty. In fact, the very notion of brand loyalty is shifting.

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Walmart expands loyalty strategy

April 6, 2023

Walmart has joined with ampliFi Loyalty Solutions to offer customers Checkout With Points, a real-time redemption loyalty program that engages cardholders…

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PetSmart debuts customer ‘treats’ for April

April 5, 2023

PetSmart is hosting a "Treats Member Month" this month with the goal to reward loyal and active members with storewide deals, perks and giveaways.

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Beyond the discount: 6 ways to evolve customer loyalty

Loyalty programs have become more intuitive and smarter that ever. Here are six ways brands can optimize their current loyalty initiatives.

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Consumers just want efficient digital experience

February 6, 2023

A good number of U.S. consumers, 40%, push brand loyalty to the side and aren't too focused on where they buy online as long as the experience is a good…

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Evaluating a Grocery Store Loyalty Partner

The rising cost of groceries is creating unprecedented turbulence for retailers. A loyalty program can help offer stability, but it takes the right partner.

Presented by RetailCustomerExperience.com

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3 ways to build brand loyalty through e-commerce

by Randy Mercer — VP, Global Products, 1WorldSync

Knowing they can expect a satisfying experience, return customers make purchases 90% more than new customers. Here's how to boost the community of return…

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Home Depot expands loyalty program

January 6, 2023

The Home Depot is expanding its Pro Xtra loyalty program with additional membership tiers and benefits for professional contractors and builders.

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Experts share top 5 e-commerce trends for 2023

by Mark Hook — VP of Brand & Comms, Brightpearl

Loyalty, inventory, sustainability challenges need attention this year.

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Optimizing personalized customer service to build loyalty beyond the holiday season

For retailers the holidays are the epitome of a love/hate relationship — the lines are long and customers can get impatient, but consumer spending is also at…

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How Millennials and Gen Z Are Changing the Future of Customer Service

Customer loyalty is changing: Brands need to keep up with and exceed customer expectations more than ever, especially for younger generations. The main…

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PwC leader: Why retailers must balance digital-driven experiences with human-led interaction

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

The PwC 2022 Customer Loyalty survey reveals just one poor interaction can prompt a customer to shop elsewhere.

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