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Loyalty Programs News & Media

Experts share top 5 e-commerce trends for 2023

by Mark Hook — VP of Brand & Comms, Brightpearl

Loyalty, inventory, sustainability challenges need attention this year.

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Optimizing personalized customer service to build loyalty beyond the holiday season

For retailers the holidays are the epitome of a love/hate relationship — the lines are long and customers can get impatient, but consumer spending is also at…

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How Millennials and Gen Z Are Changing the Future of Customer Service

Customer loyalty is changing: Brands need to keep up with and exceed customer expectations more than ever, especially for younger generations. The main…

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PwC leader: Why retailers must balance digital-driven experiences with human-led interaction

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

The PwC 2022 Customer Loyalty survey reveals just one poor interaction can prompt a customer to shop elsewhere.

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Why c-stores need to boost the loyalty factor

September 13, 2022

There's been a 47% increase in use among c-stores since fall 2021, with prepared food and groceries the most popular purchases.

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Midwest grocer sees loyalty boost with Birdzi Visper 2.0 deployment

September 7, 2022

Coborn's, a Midwest grocer, is seeing an increase in customer loyalty after deploying Birdzi's Visper 2.0 solution that helps retailers and grocers create…

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Dick’s Sporting Goods taps Metrical to personalize customer experience

September 6, 2022

Dick's Sporting Goods is partnering with Metrical and using Metrical's predictive AI decision engine to reduce cart abandonment, boost loyalty and brand…

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Cal’s Convenience launches loyalty program via Paytronix platform

August 30, 2022

Cal's Convenience Inc. is debuting a "My Rewards" loyalty program built off the Paytronix Systems Inc. customer engagement platform.

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6 characteristics of next-generation loyalty

by Pete Stein — President of Merkle Americas and leader of the dentsu Customer Experience Management (CXM) Service Line in the Americas, Merkle

If the playing field is leveling out in terms of convenience, what will take its place? The answer is loyalty,

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As inflation booms loyalty programs get more attention

August 5, 2022

Loyalty programs are gaining attention with eight in 10 American members of at least one loyalty program and half view retail loyalty programs as more…

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Kroger launches annual membership program

July 21, 2022

Supermarket chain Kroger is launching an annual membership program called Boost that offers unlimited free grocery delivery on orders of $35 or more as well as…

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Walmart in-home delivery now a membership option

July 12, 2022

Walmart's InHome grocery delivery service is now an optional add-on within the retailer's Walmart+ membership program.

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Gulf Oil taps Stuzo platform to power digital loyalty, payments

June 17, 2022

Gulf Oil is deploying the Stuzo Open Commerce Platform to boost one-to-one loyalty, contactless commerce and cross-channel member loyalty later this year.

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Consumers embracing premium loyalty programs

June 13, 2022

Consumers are more likely than ever to join a premium loyalty program and willing to pay if the program guarantees discounts and offers relevant benefits.

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Skincare brand teams with LoyaltyLion to boost customer experience, loyalty

May 12, 2022

REN Clean Skincare is deploying LoyaltyLion loyalty and engagement platform to revitalize customer loyalty, boost engagement and improve the customer…

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Transactional loyalty programs not a consumer favorite

May 11, 2022

Today's consumer are expecting a different kind of brand experience and not the typical transactional flavor when it comes to loyalty programs.

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The Container Store debuts loyalty program, mobile app

May 10, 2022

The Container Store, an organizing goods retailer, is launching Organized Insider, a loyalty program, along with a mobile app, in an effort to engage with…

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Sam’s Club ups rewards in EV charging campaign

May 9, 2022

Sam's Club is rewarding customers using the Sam's Club Mastercard when charging up an electric vehicle. Members using the card during May will earn 5% back in…

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Consumers willing to share data for the right value proposition

April 14, 2022

Consumers are willing to share data to get more from retailers, in-store and online, if it means more loyalty program benefits, special discounts and offers…

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E-commerce in 2022: New ways to gain customer loyalty

Brands will need to explore alternative ways to find relevant information about customers to deliver shopping experiences well suited to them.

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