Loyalty Programs News & Media

Fontainebleau Las Vegas resort launches rewards program

December 19, 2023

Luxury resort and casino Fontainebleau Las Vegas has announced Fontainebleau Rewards, a tiered loyalty program in which members earn exclusive benefits.

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How brands can drive customer engagement, loyalty in the digital age

by Vipin Porwal — CEO and founder, Smarty

Standing out in the digital age requires brands to go the extra mile with their online presence. That means prioritizing customers and giving them an…

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Brick, Click, & Beyond: Dissecting Retail’s Hurdles and Designing the Ultimate CX Blueprint

Winning in today’s rapidly evolving retail landscape requires an urgent understanding of critical challenges in both brick-and-mortar and online sectors and…

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Mens retailer Harry Rosen debuts loyalty program

October 30, 2023

Retailer Harry Rosen, which sells menswear, has launched a new loyalty program called Club Harry.

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Dardanos’s Shoes launches rewards program

October 26, 2023

Family-owned footwear and accessories retailer Dardano's Shoes has launched a loyalty program called Dardano's Rewards.

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Southwest enhances Rapid Rewards program

October 24, 2023

Southwest Airlines Co. is enhancing its loyalty program, Rapid Rewards, making it easier to earn tier status, awarding A-List preferred members with up to two…

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Loyalty programs paying off for c-stores

October 5, 2023

A convenience store loyalty program can deliver a 12% higher check, and loyalty members, across any rewards program.

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50% of consumers frustrated with rewards, loyalty programs

October 3, 2023

Half of U.S. reward program members are feeling increased frustration at the lack of choice in how they receive their rewards and more than a third are feeling…

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Customer-centric holiday campaign strategies for a cookie-less future

by Randi Amorusi — VP of Client Success and Marketing, Whereoware

By pivoting the focus toward fostering customer loyalty, accumulating first-party data, and crafting personalized experiences, retailers can not only navigate…

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Under Armour launches UA rewards loyalty program

August 29, 2023

Under Armour now has a loyalty program — the first-ever for the iconic athletic wear brand.

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Tanger Outlets takes digital-first strategy in loyalty program revamp

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

The company has refreshed its TangerClub loyalty program and launched a new app that puts loyalty rewards and information in the customer’s hand.

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Networld Media Group launches Rewards That Matter website for consumers

August 3, 2023

Networld Media Group, which owns a number of B2B websites in the restaurant, technology and retail spaces, has launched its first consumer website, Rewards…

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Tanger Outlets refreshes loyalty program, debuts app

July 20, 2023

Tanger Outlets has launched a refreshed TangerClub guest loyalty program as well as an all-new mobile app.

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For better loyalty, focus on the customer experience not just a point program

by Danielle Savin — Senior Director Marketing Solutions, Capgemini

By shifting the focus of the loyalty program from points to better experiences, brands can instill the kind of customer loyalty that grows in strength and…

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Target Circle Week rewards loyalty members

June 29, 2023

Target is celebrating its Target Circle loyalty members with what it's calling its biggest sale of the season: Target Circle Week, happening July 9 through…

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Convenience chain taps Punchh platform to drive customer loyalty

June 14, 2023

Convenience store chain Stinker Stores is deploying the Punchh platform from ParTech Inc. to drive customer loyalty and enhance the customer experience.

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PetSmart’s loyalty strategy is all about getting personal

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

The pet retailer’s loyalty program is at 60 million members and counting.

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Walmart teams with Pawp on membership perk

May 31, 2023

Walmart is adding a pet telehealth perk to its Walmart+ membership program that will give subscribers one year of free access to the virtual service's pet…

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Tanger Outlets taps Coniq to power customer personalization

May 31, 2023

Tanger Outlets is tapping Coniq, a loyalty platform provider, to drive enhancements that empower its diverse roster of retail partners to deliver personalized…

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7 simple keys to customer loyalty

by Alicia Lavay — Executive Director, ICX Association

ICX Association Executive Director Alicia Lavay shares 7 principles to help build customer relationships that last a lifetime. The ICXA's annual Customer…

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