Inserts more influential than TV ads

February 11, 2008

BALTIMORE — Vertis Communications announced the tenth anniversary of its proprietary Vertis Customer Focus study, which has been analyzing the key trends…

Peter Luckett: 'Banish the bland'

Innovative grocer shares tips on building a great customer experience.

Borders analyzes efficacy of its email coupon program

February 10, 2008

Stores: Kevin Ertell, vice president of e-business at Borders Group, wanted a clearer understanding of how behavior differed between "coupon seekers" (shoppers…

Four key principles for retail store design

February 10, 2008

Inside Retailing (Australia): Brian Walker, who consults with retailers under the moniker "The Retail Doctor", has published four key elements of effective…

Wal-Mart countdown clocks mark the minutes to digital TV deadline

by James Bickers — Editor, Networld Alliance

February 10, 2008

On February 17, 2009, analog televisions in the United States will no longer be able to pick up over-the-air signals. Research done by the Nielsen Company says…

Healthnotes program shown to increase shopper satisfaction, drive sales

February 6, 2008

PORTLAND, Ore. — Healthnotes announced results of an in-store test conducted by an independent firm showing that the company's "Fresh Ideas" program drives…

Putting the 'world' in Wincor World

by Tracy Kitten — Editor, AMC

Steady growth, innovation mark German firm's annual self-service show.

Brand-sponsored events boost purchase intent

January 28, 2008

BrandWeek: A new survey shows in-person events can boost purchase intent by as much as 52 percent. According to the report, released this month by the…

Interactivity 'the future of customer service'

January 22, 2008

Nikki Baird with Retail Systems Research identified three areas of investment that retailers have eyes on for the coming year: cross-channel care, mobility and…

Green shoppers drive larger baskets

January 22, 2008

Progressive Grocer: A new study, performed by Catalina Marketing in conjunction with the FMI Sustainability Task Force, found that when one nonfood green…

Spanning the gap

January 22, 2008

How do you get Millennials and Baby Boomers to shop in the same store?

Aligning the signs

by James Bickers — Editor, Networld Alliance

January 22, 2008

Digital signage is a powerful tool for in-store marketing, if it's designed to work with your other marketing efforts.

NRF 08: emphasis on 'green'

by James Bickers — Editor, Networld Alliance

Retail's Big Show saw a major emphasis on the environment.

Ben Stein speaks at NRF

by James Bickers — Editor, Networld Alliance

Actor/economist gives state-of-the-economy address to retailers.

KAON hardware gives insight to pre-purchase behavior

January 14, 2008

NEW YORK — Kaon Interactive Inc., creators of 3-D interactive sales and marketing solutions, has announced the analytical capabilities of the Kaon v-OSK, a…

StoreXperience converts mobile phones into personal shopping assistants

January 14, 2008

NEW YORK — StoreXperience, a provider of mobile shopping solutions for retailers, brands and consumers, has introduced a new solution, the StoreXperience easy…

Kroger testing paperless coupons

January 13, 2008

Forbes: Some grocery chains are trying paperless, or digital, coupons. Kroger Co. is partnering with Procter & Gamble Co. to offer paperless discounts for…

IBM unveils results of new retail loyalty survey

January 13, 2008

NEW YORK — IBM unveiled a new survey of 19,000 U.S. consumers which found that across multiple retail segments, only 21 percent of consumers are advocates for…

ARTS releases SOA blueprint for retail

January 13, 2008

NEW YORK — The Association for Retail Technology Standards, the standards division of the National Retail Federation, announced the release of the SOA…

Marketers experimenting with digital signage

January 9, 2008

Promo: Borders is not the only retailer discovering what behemoths like Wal-Mart already know: In-store TV is a smart way to talk to customers. The networks…