Expert: Shoppers can't afford to be loyal

August 10, 2008

The Globe and Mail: Shoppers cannot afford to remain loyal, according to retail guru and "true-life sixties-era Mad Man" Don Watt. "They will remain loyal if…

Retailing to the digital native

by James Bickers — Editor, Networld Alliance

A new type of shopper requires a new level of engagement.

Thirty-six million Americans now print online coupons

August 3, 2008

MOUNTAIN VIEW, Calif. — The number of people turning to the Web for coupons has soared to 36 million in 2008. That's an increase of 10 million people from…

The changing face of the department store

The venerable retail institution rolls with the times.

Infosys tool tracks shopper, shelf activity in real-time

July 30, 2008

BANGALORE, India — Infosys Technologies Limited has launched ShoppingTrip360, a platform that enables a suite of managed-information services to create a…

Oft-quoted retail statistic doesn't give the full picture

July 30, 2008

NEW YORK — A new global shopper study, "Shopper Decisions Made In-Store" (SDMIS), reveals what's truly happening in the world's retail shopping aisles.

Flagship stores vital for brand relationships

July 27, 2008

Business Day: Many run at a loss, but flagship retail stores play a big role in building a richer customer relationship with a brand, says global branding…

Online stores lean toward tailor-made services

July 27, 2008

San Jose Mercury News: An increasing number of online retailers have distinguished themselves from the pack by giving users a little something extra beyond…

Creating a brand with a life of its own

Cultivating the customer passion that top brands enjoy.

Shoppers want retailers to show how green they are

July 21, 2008

Boston Business Journal: A retail business may be green and sustainable, but unless those details are clearly communicated to shoppers, the store might not be…

More retail marketing dollars headed to new media

July 20, 2008

B to B: A 2007 survey conducted by the Association of National Advertisers and BtoB revealed that 70 percent of marketers have plans to shift money from…

Customer experience and IP

by James Bickers — Editor, Networld Alliance

Protecting crucial aspects of an in-store experience against imitators.

Internet coupon usage up, but Sunday paper still rules

July 17, 2008

NEW YORK — Internet coupons are of increasing interest to consumers, according to a recent analysis by consumer and media measurement firm Scarborough…

Modiv Media upgrades in-aisle marketing technology

July 17, 2008

BOSTON — Modiv Media has released the newest generation of in-store media delivery and self-service shopping, melding advanced behavioral and contextual media…

British shoppers choose bargains over brand loyalty

July 13, 2008

International Herald Tribune: Shoppers are more footloose than ever before with the retailers they use, seeking out bargains in the economic downturn and…

Trying on Clothes, 2.0

by James Bickers — Editor, Networld Alliance

Do shoppers want high-tech dressing rooms?

Building the perfect survey

Best-practices for crafting a survey that customers will complete.

PRN to develop Condé Nast content for Checkout TV network

July 6, 2008

SAN FRANCISCO — Thomson's Premier Retail Networks Inc., which provides digital-media solutions at retail, and magazine and Web-site publisher Condé Nast…

Wal-Mart, JCPenney use experimental branding to reach new audience

July 6, 2008

Dallas Morning News: Last month, Wal-Mart Stores Inc. mailed shoppers a 33-page Canopy catalog and launched the Canopy brand Web site. Online, the…

Understanding the female shopping psyche

July 1, 2008

Belfast Telegraph (U.K.): Dr. Karise Hutchinson, who teaches human resources at the University of Ulster, writes in the Belfast Telegraph of the difficulty…