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Marketing News & Media

Amazon dominating voice-control speaker realm, claims report

May 12, 2017

Amazon is a dominating etailer on many fronts and now it's dominating the voice-controlled speaker technology realm, according to a eMarketer research.

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Brookstone CEO: Product development, brand, channels are key focus ahead

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Specialty retailer Brookstone has weathered more than a few challenges, including bankruptcy, but is finding success once again with a strong product, brand…

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8-second race: How retailers can connect with fast-moving customers

the window of opportunity for retail marketers to know, reach, convert and engage their customers has dropped to just eight seconds. The key to reaching them…

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Last mile: The amazing race to solve the delivery dilemma

by Chris Petersen — Owner, IMS

Omnichannel drives new expectations that every retailer must address.

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Amazon debuts fresh grocery delivery in Berlin

May 9, 2017

Amazon Prime subscribers in Berlin, Germany are now enjoying fresh grocery delivery, according to a Reuters report.

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Coach buying Kate Spade for $2.4B

May 9, 2017

Coach is buying fashion icon Kate Spade in a $2.4 billion deal to create what Coach calls a "leading luxury lifestyle company."

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Customer loyalty 101: How to avoid alienating today's shopper

Winning customer loyalty is a continuous and important objective for retailers, but it's not always an easy task. Unfortunately, alienating customers can be.

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Study: Personalization gets respect but little deployment action

May 8, 2017

New research reveals that while a large number (95 percent) retailers understand the value of personalilzed marketing not a big number of retailers are…

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Are you sitting on a data goldmine? What all retail brands need to know

Thanks to market research, point-of-sale information, loyalty cards, online and mobile transactions, location data, and social media, retailers are sitting on…

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5 keys to leading in the age of analytics

Data is a critical corporate asset that organizations are starting to monetize in new ways to get ahead of their competition. The bottom line? Companies that…

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A new spin on loyalty

As loyalty programs have expanded to include more emotional benefits, they have seen the value associated with meeting a consumer's needs. Now companies are…

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Kagan: New rules for success in retail

by Jeff KAGAN — Wireless Analyst, Telecom Industry Analyst

Retail will always be with us, but it will be different going forward. Now is the time to be experimenting and expanding your brand in the mind of your…

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Bloomie’s gets its yoga on to lure shoppers

May 1, 2017

New York City's Bloomingdale's staged a huge free yoga class this past weekend in an effort to draw new shoppers and yoga clothing enthusiasts.

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Hungry for more conversions? There's an app for that

With the inherent convenience of ordering favorite specialty items online, come new demands from consumers, namely: the expectation of finding their favorite…

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Location data is leading a retail revival: Here's how

Location data answers much more than just "Are buyers visiting my store?" It answers questions like "Which locations and audience segments do competitor's…

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Cross-channel challenges costing retailers, suppliers big bucks

April 28, 2017

Challenges in managing cross-channel commerce on a global landscape is costing retailers and suppliers big losses — to the tune of at least $1 million in…

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Consumers love mobile browsing but mobile purchasing not so much

April 28, 2017

Delays in website load times are a prime reason today's mobile shoppers aren't purchasing via a mobile device as much as they are using the device for product…

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7 hacks for smarter, cheaper customer experience

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Download a free webinar and learn how top retailers are deploying successful customer experiences with the help of Salesforce.

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Canadian FI rolls out Pepper the Humanoid Robot for customer service

April 28, 2017

Whether it's totally cool or a tad creepy is a matter of debate; either way, Pepper, the humanoid robot created by SoftBank Robotics America is now on staff at…

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5 key components to monetize your data

The explosion of information is clearly accelerating. Data is flooding companies and the problem is only getting worse. As the next big explosion heats up with…

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