Reinventing the in-store customer experience

In-store shopping has fallen on hard times. Many retail categories — such as electronics and music — have largely disappeared, victims to the convenience and…

Personalization, price still top of mind for consumers

February 28, 2017

Price remains top of mind for consumers but shoppers also view personalization and fulfillment are key reasons for shopping a retail location.

Accounting for gift cards in the retail setting

While gift cards are popular they are also a very hot area of scrutiny with the IRS. And if retailers aren't calculating the gift card income adjustment, using…

5 key distributor opportunities in an omnichannel world

by Chris Petersen — Owner, IMS

For today's consumers, omnichannel is their "new normal." They now shop and purchase anytime and everywhere. What this means for traditional retailers is that…

Target pulls back on innovation, claims report

February 24, 2017

In the wake of not-so-great sales, Target reportedly is culling down on technology innovation including the shuttering of a start-up effort.

Intel CEO: Data playing invaluable role in retail transformation

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Intel CEO Brian Krzanich has seen the personal computer transform the world and now he, along with the rest of the retail industry, is watching another…

Amazon's Treasure Truck banking on retail consumer whimsy

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

While the New York Times describes Amazon's Treasure Truck as another of Amazon's "puzzling retail experiments," it can be viewed as Amazon's continuing effort…

Rocky Mountain High Brands taps geofencing to drive retail traffic

February 15, 2017

Consumer goods company Rocky Mountain High Brands is teaming with Beasley Media Group to launch geofencing services in a quest to drive customer traffic to…

Confirmit app expands survey efforts to the smartphone

February 13, 2017

The new Confirmit AskMe mobile survey app will enable consumers to participate in surveys no matter their location via a single link.

Survey: Promotions, discounts foundation for most loyalty programs

February 9, 2017

Promotions and discounts are the prime force behind customer loyalty programs despite the fact 75 percent of companies are slicing margins to offer the…

The 1 thing forgotten at the world’s largest retail event

There is no doubt, that in the current age, information is critical. When everything online is connected to a cloud and data is accessible in real time…

Watch out, Amazon: Wal-Mart enhances shipping options

February 7, 2017

Wal-Mart is "moving at the speed of a startup," according to its CEO, by launching free two-day shipping without any membership fee involved.

Toys R Us hires on new marketing chief

February 3, 2017

Carla Hasson is the new global chief marketing officer for Toys R Us, according to a NJ Biz report.

Thirdshelf tags Star Cloud Services in partnership

February 2, 2017

Loyalty marketing provider Thirdshelf is partnering with Star Cloud Services to let Star printer users connect transactional data to Thirdshelf's cloud for…

Retail was all about promotions in 2016, reveals study

February 1, 2017

Nearly half, 44 percent, of orders in 2016 were sold on a promotion and 67 percent were sold on a markdown, according to new data from the DynamicAction Retail…

Dirty Lemon taps text as direct sales channel

January 31, 2017

A wellness beverage retailer is selling product direct to consumers via text messaging — a channel it claims also makes for a personal retailer-consumer…

Target promotes marketing leader to EVP, CMO

January 31, 2017

Rick Gomez is now executive VP and CMO for Target and will oversee brand positioning and integration of all marketing programs.

Generation Z loves shopping at the brick-and-mortar retailer

January 25, 2017

While the Generation Z shopper is a digital customer they still love going to the store to shop and that means retailers need to shore up on interactive…

Clutch expands mobile marketing strategy with Persio acquisition

January 24, 2017

Customer management and marketing analytics player Clutch is buying Persio, a mobile promotions platform, in a quest to expend its mobile marketing…

Lululemon taps data intelligence to amplify customer experience, relationship

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

The athletic apparel brand is striving to build its human connection with consumers with data analytics.