Marketing News & Media
Campari VP talks Gen Z consumer, value of authenticity in retail customer experience
by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com
Focusing on Gen Z is crucial as the generation is setting trends that influence broader consumer behavior, according to Andrea Sengara, VP of marketing at…
read now
Digital kiosks provide info, selfie camera for Detroit residents, tourists
July 29, 2024
Interactive kiosks scattered throughout Detroit are providing information for residents and tourists, according to a Detroit Free Press report.
read now
Questions marketers need to answer before choosing a GenAI partner
by Cindy Chen — Co-founder, FancyTech
Marketers should ask a series of questions about how they want to use AI before deciding on a partner. The answers will provide clarity needed to use AI…
read now
Why independent retail stores are gateway to powerful multicultural consumers
by Kristy Day — Vice President of Advertising Strategy and Sales, NRS Digital Media
Multicultural consumers have impressive spending power in the U.S. In today's diverse and rapidly evolving market, understanding and engaging these audiences…
read now
Target leaders take on new roles
July 24, 2024
Several Target leaders have been named to new roles as part of its growth strategy.
read now
Coach debuts in metaverse
July 23, 2024
Coach is now in the metaverse as the luxury retail brand has launched its Spring 2024 collection on the social platform Zepeto as well as in the Roblox realm.
read now
Adobe: Amazon sets Prime Day sales event record
July 22, 2024
Amazon's two-day Prime Day was a record setter, according to Adobe analysis, with a two-day total of $14.2 billion representing a 11% year-over-year increase.
read now
Foot Locker enhances rewards programs, upgrades mobile app
July 19, 2024
Foot Locker has debuted an enhanced FLX Rewards program and is upgrading its mobile app.
read now
Grubhub teams with Albertsons on delivery partnership
July 19, 2024
As part of a new partnership between food order and delivery service Grubhub and the Albertsons Companies, nearly 1,800 Albertsons brand stores in 34 states…
read now
BJ’s launching stores in NJ, NC come 2025
July 18, 2024
BJ's Wholesale Club is opening locations in New Jersey and North Carolina in early 2025.
read now
Most US shoppers can’t afford retail subscriptions
July 17, 2024
As retailers adopt subscription programs to offer deals, a survey reveals two-thirds of U.S. shoppers can't afford all their subscriptions.
read now
Toys R Us debuts global holiday that’s all about play
July 17, 2024
Toys "R" Us has declared July 20 as Toys "R" Us Play Day with celebrations taking place online and at Toys "R" Us locations across the globe.
read now
Kohl’s now home to Babies R Us in NJ stores
July 16, 2024
Babies R Us is moving into 200 Kohl's locations and the retailers expect the shops will be up and running in time for the busy holiday sales timeframe.
read now
How to collect, analyze and act on customer feedback
by Smitha Baliga — CEO/CFO, TeleDirect Communications
Customer feedback is an immensely helpful tool but are you utilizing it to its full potential?
read now
Best Buy debuts 1st Express store in Canada
July 11, 2024
The first of 167 small-footprint Best Buy stores, called Best Buy Express, has opened in Canada.
read now
Costco increasing membership fees come September
July 11, 2024
Costco will increase its membership fees as of September 1, impacting 52 million members.
read now
How smart retailers are creating frictionless shopping experiences
by Sajid Mohamedy — EVP, Growth & Delivery, Nisum
When brands are initially transparent with customers, they build trust-based relationships. Loyalty programs are an ideal bridge to communicate data principles…
read now
Sam's Club product chief: Members are at the heart of every decision
by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com
Sam’s Club interim Chief Product Officer Todd Garner shares how the wholesaler is transforming the customer journey and why members are front and center with…
read now
Target kicks off Target Week sales event
July 9, 2024
Target has kicked off another Target Circle Week sales event, running through July 13, boasting savings of up to 50% off thousands of items.
read now
Foot Locker debuts enhanced FLX Rewards program
July 9, 2024
Foot Locker has enhanced its FLX Rewards program and will be upgrading its mobile app as part of the brand's quest to drive profitable growth.
read now