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Consumer Behavior Blogs

Creating a safe third place through loyalty programs

by Melissa West — Product Marketing, PDI

Melissa West, vice president, product marketing/convenience retail, at PDI Software, explains why retailers focused on developing or adjusting loyalty programs…

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The psychology of shopping in stores

by Audwin Cash — SVP, Atrius Enterprise Solutions

Audwin Cash, SVP, Enterprise Solutions, Atrius, Acuity Brands, offers insight on four psychological reasons consumers prefer the store experience and how…

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The convenience of digital wallets during COVID-19

Kim Miller, VP, business development for Payway, explains why retailers should seriously consider embracing digital wallets as it offers both consumers and…

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Technology and safety in retail: 3 smart moves as stores reopen

by John Kavulich — Vice President, IoT Solution Sales, Acuity Brands

John Kavulich, VP, IoT Solution Sales, Acuity Brands Lighting, Inc., explains that while adaptive retailers' multi-faceted approach to managing during the…

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Transforming brick and mortar to create personalized customer experiences

by Audwin Cash — SVP, Atrius Enterprise Solutions

Audwin Cash, SVP of Atrius Enterprise Solutions, Acuity Brands, writes that despite the challenges facing retailers, there is an opportunity for stores to…

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Curbside pickup is here to stay so it's time to make it work better

by Brian Donnelly — Marketing Director, LivePerson

Brian Donnelly, marketing director at LivePerson, shares that winning retailers will be those which offer consumers a seamless, convenient curbside pickup…

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Driving brand loyalty, customer engagement post COVID-19: Why digital marketing, omnichannel execution is essential

by Marty Armstrong — Founder, Armstrong Advisory Services

Marty Armstrong, founder and CEO of Strong Arm Advisory Services, shares insight on critical digital marketing and omnichannel execution considerations, that…

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Digital driving big changes in consumer payment trends

by Pat Shea — Editor, NetworldMedia

A Visa Back to Business global study reveals small businesses and consumers that may initially been reluctant to adopt digital technology are now embracing it.

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Brick-and-mortar retail alive and well: Cohesive omnichannel strategies a must for success in post-COVID-19 world

by Jed Danbury — VP Sales, Computop

Jed Danbury, vice president, Computop, explains why retailers striving to develop a true omnichannel approach must bolster and support physical stores. And…

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Preparing for the post-pandemic environment will test retailers’ flexibility

by Carl von Sydow

Given public health officials' recommendations regarding social distancing and minimizing contact with individuals outside the household, self-service checkout…

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Retail’s contactless future is here: How your organization can put the right pieces into place

by Clay Walton-House — Managing Director, Integrated Loyalty Solutions, PK

Clay Walton-House, managing director, integrated loyalty solutions at PK, shares how retail brands, that find themselves trying to catch up to trends…

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Does your brand positioning ring true with your customers right now?

by Mary Ann O'Brien — CEO/Founder, OBI Creative

Mary Ann O'Brien, CEO and founder of OBI Creative, explains why retailers can't be afraid to stand out. When a retailer knows what they are, and what customers…

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Payments in retail: The importance of creating integrated solutions amid COVID-19

by Rich Aberman

Rich Aberman, co-founder and chief product officer, integrated banking at WePay, explains why retailers need to figure out how to process payments faster and…

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3 aspects of post-COVID consumers retailers must understand

by Bobby Marhamat — CEO, Raydiant

Bobby Marhamat, CEO of Raydiant, writes that most of the changes rising in consumer behavior began long before the pandemic, but recent events have accelerated…

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Rethinking retail in the wake of Covid-19

by Sachin Dev Duggal — Founder, CEO, Builder.ai

Sachin Dev Duggal, co-founder and CEO of Builder.ai, shares his insight on the 'new' world of retail and offers up avenues retailers can take to get closer to…

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Payments in retail: The importance of creating integrated solutions amid COVID-19

Rich Aberman, co-founder and chief product officer, Integrated Banking at WePay, maps out the many innovative payment options and systems retailers can tap and…

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5 ways retailers must evolve for a post-Covid world

by Amanda Glasgow — Creative Director, EMEA, Appnovation

Amanda Glasgow, creative director, EMEA, for Appnovation, explores how retailers can respond to the massive changes in consumer behaviour throughout the…

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7 ways to prepare your brand for the post-crisis world

by Bruce Levinson — Client Partner, SGK

Bruce Levinson, client partner at SGK, explains why retailers and brands should be listening intently to new consumer attitudes and deciphering emerging…

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Immersive commerce leads retail’s jump to light speed

by Rob Weaver

Rob Weaver, chief revenue officer at Vertebrae, believes brands at the forefront of innovation now will be poised to recover faster in the months to come.

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Transforming brick and mortar to create personalized customer experiences

by Audwin Cash — SVP, Atrius Enterprise Solutions

Audwin Cash, SVP of Atrius Enterprise Solutions, Acuity Brands, explains how retailers are dealing with issues in brick and mortar locations never seen before.

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