Consumer Behavior Blogs
A look at the American retail payment revolution
by Chris Kronenthal — President + CTO, FreedomPay
Chris Kronenthal, president and CTO of FreedomPay, explains why digitization is here and here to stay when it comes to consumer payment and why it will…
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To stem tide of e-commerce returns retailers need 3D, AR
by Rob Weaver
Rob Weaver, chief revenue officer for Vertebrae, offers insight on why more retailers than ever are turning to immersive commerce experiences that use…
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How Brooks Running overcame fraud and boosted customer experience
by Rich Stuppy, Rich Stuppy
Rich Stuppy, chief customer experience officer at Kount, shares how running sneaker retailer Brooks Running dealt with fraud and improved the customer…
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5 things for marketers to be thankful for this holiday
by Anne-Marie Schaffer — EVP, GM, Merkle Inc.
Anne-Marie Schaffer, EVP, general manager of retail and consumer goods, auto and mobility for Merkle, shares insight on new solutions and approaches retail…
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Preparing for the new Next: Building confidence and resiliency
by Antony Wildey — VICE PRESIDENT OF GLOBAL SALES CONSULTING, Oracle
Antony Wildey, vice president, global sales consulting, Oracle Retail, explains that with the reopening of retail, the role of the store and the associates…
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Holiday shopping during a pandemic: Trends and transitions
by Audwin Cash — SVP, Atrius Enterprise Solutions
Audwin Cash, SVP enterprise solutions, Atrius, Acuity Brands, explains why consumers, while emphatically embracing online retail, also want a comprehensive…
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Contactless cards in a post pandemic world
by Jamie Topolski — Director, Fiserv
Contactless payments offer the same strong security as EMV cards but how do they stack up against the needs of consumers who are now dealing with the aftermath…
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How to attract millennial holiday shoppers to your loyalty program
by Tom Caporaso — CEO, Clarus Commerce
Tom Caporaso, CEO of Clarus Commerce, shares three ways retailers can incorporate features and benefits into loyalty programs in the quest to attract…
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3D, AR can hurdle long-standing e-commerce challenges, help retailers maintain momentum
by Rob Weaver
Rob Weaver, chief revenue officer at Vertebrae, shares insight on survey results that suggest consumers still find the e-commerce experience frustrating. If…
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Why data is king for struggling retailers post-COVID
by John Brams — Director, Sports & Entertainment, Extreme Networks
John Brams, senior director, venues, retail, and logistics at Extreme Networks, shares insight on why the secret to success in retail's new reality won't be…
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Customer experience in a new retail reality
Ambeshwar Nath, senior vice president, retail, CPG and logistics at Infosys, explains why retailers that find ways to recreate shopping experiences in channels…
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Next-level customer experience for today’s marketing challenges
by Danielle Savin — Senior Director Marketing Solutions, Capgemini
Danielle Savin, senior director of digital marketing services, and Suresh Rajappan, digital customer experience principal, at Capgemini in North America…
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A grocer’s mobility guide in the age of social distancing
by Dipesh Hinduja — Director, Mobile Solution Architecture, Stratix Corp
Dipesh Hinduja, mobile solutions architect at Stratix, explains how COVID-19 has ushered ina new normal for the grocery sector and that one thing is certain…
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3 content challenges to confront when switching from bricks to clicks
by Nathan Holmes — Product Marketing Manager, Widen
Nathan Holmes, product marketing manager at Widen, explains that retailers that are switching from bricks to clicks will face a few content challenges that…
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The questions retailers are asking about holiday shopping 2020
by Brian Cluster — Director of Industry Strategy for CPG & Retail, Stibo Systems
As the holiday season approaches, Brian Cluster, industry strategy director at Stibo Systems, explains why an uncertain economic climate isn't necessarily…
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3 ways automation helps scale CPG compliance
by Audwin Cash — SVP, Atrius Enterprise Solutions
Audwin Cash, senior vice president, enterprise solutions, Atrius, at Acuity Brands, shares insight on how retailers can overcome the challenges inherent in…
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Survey: U.S. shoppers will trade privacy (but not convenience) for better e-commerce fraud protection
by Rafael Lourenco — EVP, ClearSale
Rafael Lourenco, executive vice president and partner at ClearSale, shares insight on a ClearSale survey (just before business closures swept the U.S.) that…
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Retail consumers and why they use and love Bitcoin
by Marc Grens — Co-Founder and President, DigitalMint
Bitcoin has been a part of the financial marketplace for some time and has grown in popularity, especially amongst millennials and the unbanked. Marc Gren…
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Convenience 2.0: Lessons learned and next steps for c-stores post pandemic
by Gavin Bisdee — vp global marketing, Zynstra
Gavin Bisdee, group marking director at Zynstra, an NCR company, offers insight regarding the levels of convenience customers now expect during the buying…
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Preparing for a pandemic holiday season
Sanjeev Sularia, CEO and co-founder of Intelligence Node, writes that the key to a successful holiday sales season are efforts and investments focused on…
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