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Consumer Behavior Blogs

COVID-19: There is hope for fashion yet

by Zach Thomann

Zach Thomann, EVP and GM of PFS, believes fashion and luxury and beauty segments will rebound in the wake of the coronavarius and may even lead to more…

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What do Gen Z shoppers really want?

by Mike Roberts — Chief Creative Officer, Green Room Design

Mike Roberts, chief creative officer at Green Room Design, a brand and retail consultancy, maps out what Gen Z consumer are all about and the experience design…

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How data is powering a retail evolution during the COVID-19 pandemic and beyond

by John Kavulich — Vice President, IoT Solution Sales, Acuity Brands

John Kavulich, VP, IoT Solution Sales, Acuity Brands Lighting, Inc. explains why the most successful retailers will be those with an actionable data strategy…

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Navigating the new retail experience: Changing expectations

by Chris Hogue — Head of Strategy and Product, LiveArea

Chris Hogue, head of strategy and product at LiveArea, explains why it's an ideal time for retailers to reassess the customer experience they should be…

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Solving the intent data problem with journey management

by Mark Smith — President, Kitewheel

Mark Smith, president at Kitewheel, says retailers are swimming in customer data for creating fairly detailed customer profiles. And, with the right analytics…

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The long-term impact COVID-19 will have on attitudes toward e-commerce

by Richard Piper

Richard Piper, business development director at Webloyalty, shares how retailers, in the wake of COVID-19, has a big task ahead: thinking about the long-term…

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Changing habits of a lifetime: why online retailers must support the vulnerable and elderly more than ever before

Conor McGrath, head of UK and Nordic Clients at parcelLab, shares why UK retailers UK retailers that have introduced new measures to help vulnerable shoppers…

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Navigating the new retail experience: A world of change

by Chris Hogue — Head of Strategy and Product, LiveArea

Chris Hogue, head of strategy and product at LiveArea, explains why experimentation and flexibility is key to retail success.

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5 things retailers can do to stay competitive in the ever-changing world of retail

by Maria Topken

Maria Topken, vice president, client leadership, at Brandience, shares five strategic steps retailers should take to stay competitive and why retailers should…

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Retail employee engagement and COVID-19: Getting back to work

by Liz Cichowski — President, Learning Means Business, Inc.

Liz Cichowski, a senior instructional designer, retail industry expert, at Learning Means Business Inc. explains why retailers, which are busy optimizing…

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5 ways physical retail can drive revenue, add value in an era of e-commerce

by Marc Grens — Co-Founder and President, DigitalMint

If brick-and-mortar stores adjust to these new times and all the technology that comes with it, they will see that they might not only continue to do well but…

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5 quick e-commerce changes retailers should make now

by Rob Weaver

Rob Weaver, chief revenue officer at Vertebrae, explains why retailers must focus on engaging shoppers and boosting purchase confidence in recovering from…

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Where are chatbots heading in 2020? Everywhere

by Priya Iyer

Priya Iyer, chairman and CEO, Vee24, shares insight on where chatbots fit into the customer experience and why the technology is becoming a critical piece of…

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How COVID-19 is changing the customer experience in retail

by Ron Lutz — Chief Retail Officer, Miller Zell

Ron Lutz, chief retail officer at Miller Zell, shares insight on why retailers, as they emerge from the current state, must focus on rebuilding brand loyalty…

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Moving closer to consumers in the age of social distancing

by Praful Karanth — Retail & Supply Chain Industry Advisor, SAP

Praful Karanth, retail and supply chain industry advisor, SAP, explains why retailers need to consider new ways to acquire consumer attention in ways that are…

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Loyalty a leading indicator of J. Crew Chapter 11 filing

by Robert Passikoff — Consultant, Brand Keys

Robert Passikoff, president, Brand Keys, Inc., shares insight on how loyalty, and a declining projectory, can lead to the predicament J. Crew now finds itself…

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Is retail customer research worth the time during COVID-19 pandemic?

by Glyn Luckett — Commercial Director, TTi Global a Division of GP Strategies

Glyn Luckett, commercial director, TTi Global Research, a division of GP Strategies, shares his expertise on how retailers should approach customer research…

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How the consumer mindset is shifting during COVID-19

by Brian Cluster — Director of Industry Strategy for CPG & Retail, Stibo Systems

Brian Cluster, director of industry strategy for retail, Stibo Systems, explains how COVID-19-related shelter-in-place orders are prompting consumers to shop…

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Why personalizing customer experience is essential to brand building

Gordon Darling, VP, product development, ITK Solutions Group and Theodore Rose, principal, Applied Retail Transformation and special consultant to ITK, share…

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Managing COVID-19 Impact: How tech helps retailers scale in the wave of omnichannel-to-single channel disruption

by Dipesh Hinduja — Director, Mobile Solution Architecture, Stratix Corp

Dipesh Hinduja, mobile solutions architect at Stratix, maps out three critical mobile programs that can retailers on the recovery path from COVID-19.

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