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Marketing News & Media

Ex Macys EVP talks retail trends, value of sustainability

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

In this episode of the CX Innovators podcast, Mike Robinson, head of retail solutions and a founding member of The Eighth Notch, Inc., talks with…

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Why customer messaging is the gift of the holiday season for retailers

by John Kim — Co-Founder and CEO, Sendbird

Personalized and owned communications makes the shopping experience not just transactional but a relationship-building exercise between brand and consumer.

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Maximize return on ad spend with smart channel diversification

by Elery Pfeffer — CEO & Founder, Nift Networks

As the marketing landscape evolves, those willing to explore new channels will reap substantial rewards.

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Three emerging gift card trends driving popularity and revenue

As gift cards increasingly become part of the operational strategy, here are three trends emerging in the gift card market that will shape the path forward.

Presented by RetailCustomerExperience.com

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RJ Julia Booksellers installs book vending machine at New Haven airport

November 19, 2024

Independent bookstore RJ Julia Booksellers has expanded its reach to air travelers. The bookstore recently installed a vending machine at Tweed New Haven…

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Alaska Airlines taps Natalie Bowman as digital experience VP

November 19, 2024

The Alaska Airlines board of directors has elected five new executives in key areas of the company, including Natalie Bowman ass vice president of digital…

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At Pet Supermarket the loyalty goal goes way beyond doling out points

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Pet Supermarket has updated its loyalty program to provide greater value to its 1.8 million members. The focus is on delivering a more meaningful and…

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Amazon Black Friday kicks off Nov. 21

November 18, 2024

Amazon is debuting its Black Friday sales more than a week ahead of the official Black Friday date of Nov. 29.

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Wayfair's loyalty program all about extraordinary value, meaningful perks

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Wayfair Rewards, a subscription loyalty program costing $29 a year, offers exclusive member-only sales, free shipping and priority customer service featuring a…

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Retailers risk overwhelming customers with holiday shopping messages

by Pini Yakuel — Co-founder and CEO, Optimove

The pervasive question for retail marketers is as follows: Are you prepared to engage your customers with precision and empathy, or will your messages…

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Instacart expands Caper Carts footprint

November 12, 2024

Instacart has added multiple local and independent grocers to the list of clients adopting its AI-powered Caper Carts.

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7-Eleven undertaking transformative store revamp over next 3 years

November 11, 2024

7-Eleven aims to open more than 600 bigger, food-centric locations using a new store prototype named New Standard.

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Big Lots launches app to enhance shopping experience

November 11, 2024

Big Lots, Inc. has launched a Big Lots app aimed at enhancing the shopping experience.

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Amazon launches virtual holiday shop featuring immersive 3D tech

November 7, 2024

Amazon has launched a Virtual Holiday Shop that uses immersive 3D technology powered by Amazon Beyond.

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Eyewear retailer Zenni partners with Eyebot on rapid vision testing, affordable eyewear

November 4, 2024

Zenni Optical, a major online eyewear retailer, is partnering with Eyebot, an innovator in automated vision testing, on a strategic partnership to improve…

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Expert tips for preparing for a successful retail season

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

The free one-hour webinar will feature feature Lindsay Fifield, director of customer success at Forethought and Bron Rasmussen, CX operations at Cotopaxi.

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Using AI to craft hyper-personalized customer experiences for luxury brands

by Vikas Krishan — Chief Digital Business Officer, Altimetrik

Against the backdrop of heightened customer expectations, brands need to go beyond traditional e-commerce sites, blanket marketing emails and generic social…

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Fleet Feet leaders talk aligning marketing with the in-store retail experience

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

In this latest episode of the CX Innovators podcast, produced by Networld Media Group, Victoria Patterson, field marketing manager for the East Coast at Fleet…

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From storefront to screen: A modern retailer's guide to leveraging technology for success

by Taylor Harnois — General Manager, eTailPet

By establishing a robust online presence, implementing effective loyalty programs and leveraging the power of social media, retailers can not only survive but…

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Rising above the noise: Stimulating in-store buying, strengthening customer relationships

by Gail van Dijk — Head of Global Marketing, Communisis

Why retailers need to conduct a behavioral intervention, one aimed at moving the focus from messaging to action.

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