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Report: In-store systems get most retail IT dollars

April 3, 2008

IT Pro: According to a report from research firm Martec, the average IT investment among the top 100 retailers has stayed flat at 1.3 percent of sales for the past three years (retailers are trying to do more with existing systems, the report says). However, where dollars are being spent, they're being spent mostly on in-store systems. A quarter of the 81 percent of retailers interviewed by Martec who divulged the information said that in-store systems were a top priority, making it the most important area of IT spending in retail.

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